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Product Strategy of life Insurance Companies-Logic of Enterprises and Policy-holders Interests

Research Project

Project/Area Number 15530289
Research Category

Grant-in-Aid for Scientific Research (C)

Allocation TypeSingle-year Grants
Section一般
Research Field Commerce
Research InstitutionWaseda University

Principal Investigator

EZAWA Masahiko  Waseda University, School of Commerce, Professor, 商学学術院・商学部, 教授 (80185115)

Project Period (FY) 2003 – 2004
Project Status Completed (Fiscal Year 2004)
Budget Amount *help
¥1,700,000 (Direct Cost: ¥1,700,000)
Fiscal Year 2004: ¥800,000 (Direct Cost: ¥800,000)
Fiscal Year 2003: ¥900,000 (Direct Cost: ¥900,000)
KeywordsReduction of Assumed Rate of Interest / Adverse Difference between Assumed and Effective Rate Interests / Account-oriented Insurance Policies / One-stop Shopping / Regulation of Insurance Solicitation / Explanation of Important Contents / Improper Conversion and Replacement / Anticipated Dividend
Research Abstract

To select proper insurance policies, insurance customers must be conscious of their demand. Insurance solicitors have a role of providing exact information about insurance policies in order that insurance customers should complete informed purchases.
I presented this conceptions in the 'Symposium on Rethink on the Regulation of Insurance Sales in Japan' of the Japanese Society of Insurance Science on the 23^<rd> October 2004 at Sophia university
In the symposium three speakers treated the §300 of Japanese Insurance Business Law. It rules the prohibited behaviors of insurance solicitors
First, I explained the history of insurance solicitation regulation. Second I considered (1)Explanation of Important Contents, (2)Improper Conversion and Replacement, (3)Anticipated Dividend, as regulations regarding information provision.
As a conclusion, I insisted that we should recognize the dual construction of solicitation. One part is common to the whole Industry, which is the process of making the needs of insurance clear in qualitative (the kinds of insurance policies ) and quantitative (premium or the sum of insurance) respects. It is not connected directly with particular policies of particular companies. But it is essential to the other part of insurance solicitation, which is the sales promotion tool for their own policies. The cost of the first part solicitation should be burdened by the whole industry in common. Insurance literacy, seemingly roundabout for individual company, should be arranged fully. Moreover the systems of informed insurance purchase or replacements should be established. After all these efforts contribute to deter the increasing laps and surrenders, which are urgent difficulties to the industry.

Report

(3 results)
  • 2004 Annual Research Report   Final Research Report Summary
  • 2003 Annual Research Report
  • Research Products

    (15 results)

All 2004 2003 Other

All Journal Article (13 results) Publications (2 results)

  • [Journal Article] 銀行による保険販売の課題2004

    • Author(s)
      江澤雅彦
    • Journal Title

      早稲田商学 400号

      Pages: 245-261

    • Description
      「研究成果報告書概要(和文)」より
    • Related Report
      2004 Final Research Report Summary
  • [Journal Article] 保険顧客への情報提供とその課題2004

    • Author(s)
      江澤雅彦
    • Journal Title

      保険学雑誌 587号

      Pages: 3-22

    • Description
      「研究成果報告書概要(和文)」より
    • Related Report
      2004 Final Research Report Summary
  • [Journal Article] 最近の医療保険の動向2004

    • Author(s)
      江澤雅彦
    • Journal Title

      大韓民国生命保険協会月報 3月号

      Pages: 36-41

    • Description
      「研究成果報告書概要(和文)」より
    • Related Report
      2004 Final Research Report Summary
  • [Journal Article] 銀行による保険窓販の展望2004

    • Author(s)
      江澤雅彦
    • Journal Title

      大韓民国生命保険協会月報 5月号

      Pages: 42-48

    • Description
      「研究成果報告書概要(和文)」より
    • Related Report
      2004 Final Research Report Summary
  • [Journal Article] 2003年度生保会社決算について2004

    • Author(s)
      江澤雅彦
    • Journal Title

      大韓民国生命保険協会月報 9月号

      Pages: 49-55

    • Description
      「研究成果報告書概要(和文)」より
    • Related Report
      2004 Final Research Report Summary
  • [Journal Article] Insurance Sales by Banks2004

    • Author(s)
      EZAWA Masahiko
    • Journal Title

      Waseda Commercial Review No.400

      Pages: 245-261

    • Description
      「研究成果報告書概要(欧文)」より
    • Related Report
      2004 Final Research Report Summary
  • [Journal Article] Information Systems for Insurance Prospects and Customers2004

    • Author(s)
      EZAWA Masahiko
    • Journal Title

      Journal of Insurance Science No.587

      Pages: 3-22

    • Description
      「研究成果報告書概要(欧文)」より
    • Related Report
      2004 Final Research Report Summary
  • [Journal Article] Recent Trends of Health Insurance Policies2004

    • Author(s)
      EZAWA Masahiko
    • Journal Title

      Korean Life Insurance Monthly Report March

      Pages: 36-41

    • Description
      「研究成果報告書概要(欧文)」より
    • Related Report
      2004 Final Research Report Summary
  • [Journal Article] Recent Trends of Insurance Sales by Banks2004

    • Author(s)
      EZAWA Masahiko
    • Journal Title

      Korean Life Insurance Monthly Report May

      Pages: 42-48

    • Description
      「研究成果報告書概要(欧文)」より
    • Related Report
      2004 Final Research Report Summary
  • [Journal Article] Closing Accounts in 2003 of Life Insurance Companies2004

    • Author(s)
      EZAWA Masahiko
    • Journal Title

      Korean Life Insurance Monthly Report September

      Pages: 49-55

    • Description
      「研究成果報告書概要(欧文)」より
    • Related Report
      2004 Final Research Report Summary
  • [Journal Article] 保険顧客への情報提供とその課題2004

    • Author(s)
      江澤雅彦
    • Journal Title

      保険学雑誌 第587号

      Pages: 3-22

    • Related Report
      2004 Annual Research Report
  • [Journal Article] アカウント型保険の導入と課題2003

    • Author(s)
      江澤雅彦
    • Journal Title

      早稲田商学 398号

      Pages: 67-86

    • NAID

      120000789116

    • Description
      「研究成果報告書概要(和文)」より
    • Related Report
      2004 Final Research Report Summary
  • [Journal Article] On the Account-oriented Insurance Policies2003

    • Author(s)
      EZAWA Masahiko
    • Journal Title

      Waseda Commercial Review No.398

      Pages: 67-86

    • Description
      「研究成果報告書概要(欧文)」より
    • Related Report
      2004 Final Research Report Summary
  • [Publications] 江澤雅彦: "「アカウント型保険」の導入と課題"早稲田商学. 第398号. 67-86 (2003)

    • Related Report
      2003 Annual Research Report
  • [Publications] 江澤雅彦分担執筆(鈴木辰紀編著): "新保険論"成文堂. 313 (2003)

    • Related Report
      2003 Annual Research Report

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Published: 2003-04-01   Modified: 2016-04-21  

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