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Consumer society under the Shortage economy: Development of the consumer goods market in the Soviet Union

Research Project

Project/Area Number 15K03577
Research Category

Grant-in-Aid for Scientific Research (C)

Allocation TypeMulti-year Fund
Section一般
Research Field Economic history
Research InstitutionOsaka University

Principal Investigator

Fujiwara Katsumi  大阪大学, 言語文化研究科(言語社会専攻、日本語・日本文化専攻), 教授 (50304069)

Project Period (FY) 2015-04-01 – 2019-03-31
Project Status Completed (Fiscal Year 2018)
Budget Amount *help
¥4,680,000 (Direct Cost: ¥3,600,000、Indirect Cost: ¥1,080,000)
Fiscal Year 2018: ¥650,000 (Direct Cost: ¥500,000、Indirect Cost: ¥150,000)
Fiscal Year 2017: ¥1,690,000 (Direct Cost: ¥1,300,000、Indirect Cost: ¥390,000)
Fiscal Year 2016: ¥1,690,000 (Direct Cost: ¥1,300,000、Indirect Cost: ¥390,000)
Fiscal Year 2015: ¥650,000 (Direct Cost: ¥500,000、Indirect Cost: ¥150,000)
Keywordsソビエト / 消費社会 / 企業社会 / ジーンズ / 消費
Outline of Final Research Achievements

This study examined the actual situation of the consumer society in the Soviet Union known for “the Shortage economy”. If we defined “the mass consumer society” as the society where the increasing income levels of consumers caused the increase in the volume and variety of demanding goods, it was true of even the Soviet Union. However, there were unique features to the Soviet Union. Firstly, although many efforts were paid for improvement of assortment and quality of goods, the Soviet had the market which the accumulation of freight and shortage coexisted. Secondly, many consumer goods were offered through companies and distribution (consumption) through the workplace played an important role in the Soviet Union. In this sense, Soviet Union can be considered to be a kind of “corporate society” where the enterprise was at the center of people’s lives.

Academic Significance and Societal Importance of the Research Achievements

ソビエト連邦は「不足の経済」として知られており、国民の消費生活は貧しく味気ないものであったと見做されがちであるが、実際には国民の所得水準の上昇に伴って需要の量的拡大と質的多様化が観察され、その意味では「大衆消費社会」が出現していたと考えられる。とはいえ、西側とは異質な特徴を有していたことも事実であり、チェルニショヴァが『ブレジネフ時代のソビエト消費文化』のなかで指摘したように単純に「西側のような大衆消費社会が出現した」と見るべきではない。
本研究の他の貢献としては、歴史学や社会学中心であった従来のソビエト・ファッション研究に、生産と流通という経済学的な側面からアプローチしたことが挙げられる。

Report

(5 results)
  • 2018 Annual Research Report   Final Research Report ( PDF )
  • 2017 Research-status Report
  • 2016 Research-status Report
  • 2015 Research-status Report
  • Research Products

    (13 results)

All 2019 2018 2017 2016 2015 Other

All Int'l Joint Research (1 results) Journal Article (6 results) (of which Peer Reviewed: 1 results,  Open Access: 2 results,  Acknowledgement Compliant: 1 results) Presentation (6 results) (of which Int'l Joint Research: 5 results)

  • [Int'l Joint Research] 科学アカデミーロシア史研究所(ロシア連邦)

    • Related Report
      2017 Research-status Report
  • [Journal Article] Consumption in the Soviet Union during the 1960s and 1970s: A Case Study of Daily Life2018

    • Author(s)
      Katsumi FUJIWARA
    • Journal Title

      The Journal of Comparative Economic Studies (JSCES)

      Volume: 13 Pages: 129-155

    • Related Report
      2018 Annual Research Report
    • Peer Reviewed
  • [Journal Article] An Empirical and Historical Study of Socio-economic Stratification and Wealth Disparity in Russia2018

    • Author(s)
      Katsumi FUJIWARA
    • Journal Title

      The Journal of Comparative Economic Studies (JSCES)

      Volume: 13 Pages: 99-101

    • Related Report
      2018 Annual Research Report
  • [Journal Article] ロシアにおけるファッション産業の現状2018

    • Author(s)
      藤原克美
    • Journal Title

      ロシアNIS調査月報

      Volume: 第63巻第2号 Pages: 23-33

    • Related Report
      2017 Research-status Report
  • [Journal Article] グローバリゼーション下のロシア・ファッション産業2017

    • Author(s)
      藤原 克美
    • Journal Title

      Japanese Journal of Comparative Economics

      Volume: 54 Issue: 2 Pages: 2_1-2_14

    • DOI

      10.5760/jjce.54.2_1

    • NAID

      130005936951

    • ISSN
      1880-5647, 1883-9819
    • Related Report
      2017 Research-status Report
    • Open Access
  • [Journal Article] ソビエト・ジーンズの誕生2017

    • Author(s)
      藤原克美
    • Journal Title

      立命館経済学

      Volume: 65 Pages: 228-249

    • Related Report
      2016 Research-status Report
    • Open Access / Acknowledgement Compliant
  • [Journal Article] ロシアのファッション産業2015

    • Author(s)
      藤原克美
    • Journal Title

      ユーラシア研究所(レポートサイト)

      Volume: -

    • Related Report
      2015 Research-status Report
  • [Presentation] Russian Consumer Power under Sanctions2019

    • Author(s)
      Katsumi FUJIWARA
    • Organizer
      Kyoto International Conference, Civil Society, Firms, and Government in Post-Transition and Emerging Economies
    • Related Report
      2018 Annual Research Report
    • Int'l Joint Research
  • [Presentation] Russian Consumers and the State in the Globalized World; A Case Study of the Fashion and Apparel Industry2018

    • Author(s)
      Katsumi FUJIWARA
    • Organizer
      EACES(European Association for Comparative Economic Studies)
    • Related Report
      2018 Annual Research Report
    • Int'l Joint Research
  • [Presentation] The Birth of Soviet Jeans2017

    • Author(s)
      藤原克美
    • Organizer
      The Second World Congress of Comparative Economics
    • Related Report
      2017 Research-status Report
    • Int'l Joint Research
  • [Presentation] 消費から見るソビエト市民の格差2017

    • Author(s)
      藤原克美
    • Organizer
      比較経済体制研究会
    • Related Report
      2017 Research-status Report
  • [Presentation] Differentials and Egalitarianism: From the Case Study of Daily Life in the 1960-1970s2017

    • Author(s)
      藤原克美
    • Organizer
      Kyoto International Conference and EACES - Asia Workshop
    • Related Report
      2017 Research-status Report
    • Int'l Joint Research
  • [Presentation] Changes and Inertia of Russian Firms: 25 Years of Textile Industry2016

    • Author(s)
      Katsumi Fujiwara
    • Organizer
      International Conference “Diversity of Institutional Settings and Path-dependency in Transition Economies”
    • Place of Presentation
      Institute of Economic Research (KIER), Kyoto University
    • Year and Date
      2016-02-24
    • Related Report
      2015 Research-status Report
    • Int'l Joint Research

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Published: 2015-04-16   Modified: 2020-03-30  

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