| Budget Amount *help |
¥3,510,000 (Direct Cost: ¥2,700,000、Indirect Cost: ¥810,000)
Fiscal Year 2018: ¥1,300,000 (Direct Cost: ¥1,000,000、Indirect Cost: ¥300,000)
Fiscal Year 2017: ¥1,170,000 (Direct Cost: ¥900,000、Indirect Cost: ¥270,000)
Fiscal Year 2016: ¥1,040,000 (Direct Cost: ¥800,000、Indirect Cost: ¥240,000)
|
|---|
| Outline of Final Research Achievements |
This research develops and evaluates a novel system which collects implicit needs and preference of consumers through games and reflects them to a new product concept. The proposed system is composed of (a) games for collecting attractive attributes to be incorporated into the new product, (b) games for investigating consumers’ preference on a specified product concept (i.e. a bundle of attributes), and (c) games for forecasting the demand on a product realized from a specified concept.
|
