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Retail Store's Design Stimulating The Five Senses and The Activity ofPedestrians in a City Center

Research Project

Project/Area Number 17360299
Research Category

Grant-in-Aid for Scientific Research (B)

Allocation TypeSingle-year Grants
Section一般
Research Field Town planning/Architectural planning
Research InstitutionKyushu University

Principal Investigator

ARIMA Takafumi  Kyushu University, Faculty of Human-Environment Studies, Associate Professor (00232067)

Co-Investigator(Kenkyū-buntansha) DEGUCHI Atsushi  Kyushu University, Faculty ofHuman-Environment Studies, Professor (70222148)
SAKAI Takeru  Kvushu Universte, New Camous Planning Office, Professor (30253496)
Project Period (FY) 2005 – 2007
Project Status Completed (Fiscal Year 2007)
Budget Amount *help
¥8,120,000 (Direct Cost: ¥7,700,000、Indirect Cost: ¥420,000)
Fiscal Year 2007: ¥1,820,000 (Direct Cost: ¥1,400,000、Indirect Cost: ¥420,000)
Fiscal Year 2006: ¥3,400,000 (Direct Cost: ¥3,400,000)
Fiscal Year 2005: ¥2,900,000 (Direct Cost: ¥2,900,000)
KeywordsCommercial Area / Activity / Eve Tracking System / Bustle / Mental Mapping / バーチャルリアリティ / 想起エレメント法 / アイマークレコーダー
Research Abstract

The motive of this study is how we improve of Japanese city center for making it more attractive, because some city centers has lost vigor in Japan. This research aims to clarify the relationship between the environment of street and human's activities or evaluations from the viewpoint of human's five senses of sight, hearing, smell, touch and taste, and to propose the design of retail or shop in Japanese city center. In particular, we focused the relationship of retail's design and human activities. The results of this study are follows.
1) Although the openness of retail depends on the kind of retail business, the retail with open facade has many objects or devices for stimulating human senses and it make human active. The street which is occupied by retail with open facade is almost pedestrian way.
2) The openness of retail relates to human evaluation, we could prove that the openness of retail is very important element for building an attractive street.
3) By referring the results of experiment using the eye-tracking system, the visual targets of the subject in a commercial street are almost pedestrians and retail facade. On the other hand, the design of building and road did not influence on a visual experience of subject.
From the results of this research, I could find the conclusion as the below.
In recent years, the construction of upsized building and cooperative building is increasing in the center city, and the almost buildings of them tuck retails into inside of buildings. The design of such a building does not contribute to improvement of the attractive of the street space at all. Rather we must promote a retail type which front on the road directly, and also promote the setting of the design rule of the openness of facade for vigor of a street.

Report

(4 results)
  • 2007 Annual Research Report   Final Research Report Summary
  • 2006 Annual Research Report
  • 2005 Annual Research Report
  • Research Products

    (25 results)

All 2008 2007 2006 2005

All Journal Article (19 results) (of which Peer Reviewed: 4 results) Presentation (6 results)

  • [Journal Article] 商業地街路における行動誘発要素と歩行者のアクティビティに関する基礎的研究 -五感を刺激する商業地デザインと来訪者のアクティビティ(その1)2008

    • Author(s)
      有馬 隆文, 大木 健人, 出口 敦, 坂井 猛
    • Journal Title

      日本建築学会計画系論文集 No.623

      Pages: 177-182

    • NAID

      110006547159

    • Description
      「研究成果報告書概要(和文)」より
    • Related Report
      2007 Final Research Report Summary
    • Peer Reviewed
  • [Journal Article] 中心市街地における回遊性能の視覚化・定量化に関する研究2008

    • Author(s)
      有馬 隆文, 岩谷 誠
    • Journal Title

      日本建築学会大会九州支部研究報告会 No.47

      Pages: 561-556

    • Description
      「研究成果報告書概要(和文)」より
    • Related Report
      2007 Final Research Report Summary
  • [Journal Article] The relationship between the action trigger elements and pedestrian's activities on a shopping streets - the commercial environment to stimulate the five senses and pedestrian's activities (No.1)-2008

    • Author(s)
      Takafumi, ARIMA, Kento, KOI, Atsushi, DEGUCHI, Takeru, SAKAI
    • Journal Title

      Journal of Architecture and planning No. 623

    • NAID

      110006547159

    • Description
      「研究成果報告書概要(欧文)」より
    • Related Report
      2007 Final Research Report Summary
  • [Journal Article] 商業地街路における行動誘発要素と歩行者のアクティビティに関する基礎的研究-五感を刺激する商業地デザインと来訪者のアクティビティ(その1)-2008

    • Author(s)
      有馬 隆文, 大木 健人, 出口 敦, 坂井 猛
    • Journal Title

      日本建築学会計画系論文集 NO.623

      Pages: 177-182

    • NAID

      110006547159

    • Related Report
      2007 Annual Research Report
    • Peer Reviewed
  • [Journal Article]2008

    • Author(s)
      有馬 隆文, 岩谷 誠
    • Journal Title

      日本建築学会九州支部研究報告集 第47号

      Pages: 561-565

    • Related Report
      2007 Annual Research Report
  • [Journal Article] 都市の次世代型交流スペースの空間構成に関する研究2007

    • Author(s)
      坂井 猛, 有馬 隆文, 坂口 真弓
    • Journal Title

      都市政策研究 第3号

      Pages: 63-72

    • Description
      「研究成果報告書概要(和文)」より
    • Related Report
      2007 Final Research Report Summary
    • Peer Reviewed
  • [Journal Article] 商業地街路の誘目要素に関する基礎的研究2007

    • Author(s)
      大木 健人, 有馬 隆文
    • Journal Title

      日本建築学会大会 F-1分冊

      Pages: 471-472

    • Description
      「研究成果報告書概要(和文)」より
    • Related Report
      2007 Final Research Report Summary
  • [Journal Article] A research for spatial composition of the next communication space2007

    • Author(s)
      Takeru, SAKAI, Takafumi, ARIMA, Mayumi, SAKAGUCHI
    • Journal Title

      Urban Policy Studies No. 3

      Pages: 63-72

    • NAID

      40015823471

    • Description
      「研究成果報告書概要(欧文)」より
    • Related Report
      2007 Final Research Report Summary
  • [Journal Article] 商業地街路の誘目要素に関する基礎的研究2007

    • Author(s)
      大木 健人, 有馬 隆文
    • Journal Title

      日本建築学会大会学術講演梗概集 F-1分冊

      Pages: 471-472

    • Related Report
      2007 Annual Research Report
  • [Journal Article] オープンスペースにおける着座滞留と空間構成に関する基礎的研究(その1)2006

    • Author(s)
      坂井 猛, 坂口 真弓, 有馬 隆文, 鶴崎 直樹
    • Journal Title

      日本建築学会大会学術講演梗概集 F-1分冊

      Pages: 145-146

    • Description
      「研究成果報告書概要(和文)」より
    • Related Report
      2007 Final Research Report Summary
  • [Journal Article] オープンスペースにおける着座滞留と空間構成に関する基礎的研究(その2)2006

    • Author(s)
      坂口 真弓, 坂井 猛, 有馬 隆文, 鶴崎 直樹
    • Journal Title

      日本建築学会大会学術講演梗概集 F-1分冊

      Pages: 147-148

    • Description
      「研究成果報告書概要(和文)」より
    • Related Report
      2007 Final Research Report Summary
  • [Journal Article] 商業地における行動誘発要素と歩行者のアクティビティ2006

    • Author(s)
      高木 菜央美, 有馬 隆文, 坂井 猛
    • Journal Title

      日本建築学会九州支部研究報告集 第45号

      Pages: 453-456

    • Description
      「研究成果報告書概要(和文)」より
    • Related Report
      2007 Final Research Report Summary
  • [Journal Article] オープンスペースにおける着座滞留と空間構成に関する基礎的研究(その1)2006

    • Author(s)
      坂井猛, 坂口真弓, 有馬隆文, 鶴崎直樹
    • Journal Title

      日本建築学会大会学術講演梗概集 F-1分冊

      Pages: 145-146

    • Related Report
      2006 Annual Research Report
  • [Journal Article] オープンスペースにおける着座滞留と空間構成に関する基礎的研究(その2)2006

    • Author(s)
      坂口真弓, 坂井猛, 有馬隆文, 鶴崎直樹
    • Journal Title

      日本建築学会大会学術講演梗概集 F-1分冊

      Pages: 174-148

    • Related Report
      2006 Annual Research Report
  • [Journal Article] 商業地街路における街路環境と歩行者の視認、認知、評価の関係性について2005

    • Author(s)
      山川 琴音, 有馬 隆文, 坂井 猛
    • Journal Title

      日本建築学会大会学術講演梗概集 F-1分冊

      Pages: 327-328

    • Description
      「研究成果報告書概要(和文)」より
    • Related Report
      2007 Final Research Report Summary
  • [Journal Article] 商業地街路における歩行者の視認、認知、評価に関する研究-通常時と社会実験時におけるアイマーク実験の比較考察-2005

    • Author(s)
      山川 琴音, 有馬 隆文, 出口 敦
    • Journal Title

      日本建築学会第28回情報・システム・利用・技術シンポジウム論文集 第28号

      Pages: 37-42

    • NAID

      200000451071

    • Description
      「研究成果報告書概要(和文)」より
    • Related Report
      2007 Final Research Report Summary
    • Peer Reviewed
  • [Journal Article] The relationship of the environment of street and human's sight, recognition and evaluation, - Comparative analysis of eye-tracking both in the social experiment and in general-2005

    • Author(s)
      Kotone, YAMAKAWA, Takafumi, ARIMA, Atsushi, DEGUCHI
    • Journal Title

      Proceedings of the twenty-eighth symposium on computer technology of information, systems and applications No. 28

      Pages: 37-42

    • Description
      「研究成果報告書概要(欧文)」より
    • Related Report
      2007 Final Research Report Summary
  • [Journal Article] 商業地街路における歩行者の視認、認知、評価に関する研究-通常時と社会実験時におけるアイマーク実験の比較考察-2005

    • Author(s)
      山川琴音, 有馬隆文, 出口敦
    • Journal Title

      日本建築学会第28回情報・システム・利用・技術シンポジウム論文集 28

      Pages: 37-42

    • NAID

      200000451071

    • Related Report
      2005 Annual Research Report
  • [Journal Article] 商業地街路における街路環境と歩行者の視認、認知、評価の関係性について2005

    • Author(s)
      山川琴音, 有馬隆文, 坂井猛
    • Journal Title

      日本建築学会大会学術講演梗概集 F-1

      Pages: 327-328

    • Related Report
      2005 Annual Research Report
  • [Presentation] The visualization and quantification of the performance for pedestrian rambling in city center2008

    • Author(s)
      Takafumi AEIMA, Ayako IKEBE and Makoto IWAYA
    • Organizer
      IJ Kyushu Chapter Architectural Research Meeting(planning)
    • Place of Presentation
      Kumamoto
    • Description
      「研究成果報告書概要(欧文)」より
    • Related Report
      2007 Final Research Report Summary
  • [Presentation] Research about some attracted elements at commercial streets in Fukuoka2007

    • Author(s)
      Kent, OKI, Takafumi, ARIMA
    • Organizer
      Annual Convention of annual meeting Architectural Institute of Japan
    • Place of Presentation
      Fukuoka
    • Description
      「研究成果報告書概要(欧文)」より
    • Related Report
      2007 Final Research Report Summary
  • [Presentation] A basic study an openspace structure and sitting stationary people - parti -2006

    • Author(s)
      Takeru, SAKAI, Mayumi, SAKAGUCHI, Takafumi, ARIMA, Naoki, TSURUSAKI
    • Organizer
      Annual Convention of annual meeting Architectural Institute of Japan
    • Place of Presentation
      Kanagawa
    • Description
      「研究成果報告書概要(欧文)」より
    • Related Report
      2007 Final Research Report Summary
  • [Presentation] A basic study an openspace structure and sitting stationary people - part2 -2006

    • Author(s)
      Mayumi, SAKAGUCHI, Takeru, SAKAI, Takafumi, ARIMA, Naoki, TSURUSAKI
    • Organizer
      Annual Convention of annual meeting Architectural Institute of Japan
    • Place of Presentation
      Kanagawa
    • Description
      「研究成果報告書概要(欧文)」より
    • Related Report
      2007 Final Research Report Summary
  • [Presentation] The relationship between the trigger elements and activities of people in commercial area2006

    • Author(s)
      Naomi, TAKAGI, Takafumi, ARIMA, Takeru, SAKAI
    • Organizer
      ALT Kyushu Chapter Architectural Research Meeting(planning)
    • Place of Presentation
      Fukuoka
    • Description
      「研究成果報告書概要(欧文)」より
    • Related Report
      2007 Final Research Report Summary
  • [Presentation] The Relationship between the environment of street and human's sight, recongnition and evaluation2005

    • Author(s)
      Kotone, YAMAKAWA, Takafumi, ARIMA, Takeru, SAKAI
    • Organizer
      Annual Convention of annual meeting Architectural institute of Japan
    • Place of Presentation
      Osaka
    • Description
      「研究成果報告書概要(欧文)」より
    • Related Report
      2007 Final Research Report Summary

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Published: 2005-04-01   Modified: 2016-04-21  

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