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A Study on Multiattribute Regret Theory and Experimental Practise

Research Project

Project/Area Number 17K03637
Research Category

Grant-in-Aid for Scientific Research (C)

Allocation TypeMulti-year Fund
Section一般
Research Field Economic theory
Research InstitutionMeiji University (2019-2021)
Osaka Sangyo University (2017-2018)

Principal Investigator

Fujii Yoichiro  明治大学, 商学部, 専任准教授 (80635376)

Co-Investigator(Kenkyū-buntansha) 竹村 和久  早稲田大学, 文学学術院, 教授 (10212028)
Project Period (FY) 2017-04-01 – 2022-03-31
Project Status Completed (Fiscal Year 2021)
Budget Amount *help
¥4,420,000 (Direct Cost: ¥3,400,000、Indirect Cost: ¥1,020,000)
Fiscal Year 2019: ¥1,560,000 (Direct Cost: ¥1,200,000、Indirect Cost: ¥360,000)
Fiscal Year 2018: ¥1,300,000 (Direct Cost: ¥1,000,000、Indirect Cost: ¥300,000)
Fiscal Year 2017: ¥1,560,000 (Direct Cost: ¥1,200,000、Indirect Cost: ¥360,000)
Keywords意思決定論 / 多属性効用理論 / 多属性後悔理論 / 実験 / 多属性効用 / 後悔理論 / 実験による測定 / 属性間トレードオフ / 後悔回避 / 選好表現 / 多属性効用関数 / 交差微分 / 医療経済学 / 遅延価値割引 / 自由意志 / 双曲線型割引 / 意思決定理論 / 経済実験 / 経済理論
Outline of Final Research Achievements

This research project consists of two parts. That is, an axiomatic foundation for multiattribute regret theory and an experimental measurement of preferences. First, for the fundamental research part, we have extended Savage's theory of expected utility using subjective probability, and have succeeded in providing an axiomatic foundation for the theory. Moreover, we have provided a construction method of multiattribute regret theory. In the experimental measurement of preference, we conducted experiments with two attributes and found that (1) each attribute is regret aversive and (2) the degree of regret aversion differs by attribute.

Translated with www.DeepL.com/Translator (free version)

Academic Significance and Societal Importance of the Research Achievements

既存の経済学のアプローチでは、意思決定の結果は貨幣などの1属性で測定されることが多い。しかし、現実の意思決定を考えると、意思決定の結果が多属性であらわされたり、あるいは多期間におよぶと考える方が自然である。本研究課題の成果は、より汎用性がある意思決定問題の記述とその解法に大きく寄与するものと期待される。
また、実験による計測ができることは、実証研究への展開も容易にしており、より多くの含意を得ることに貢献すると考えられる。

Report

(6 results)
  • 2021 Annual Research Report   Final Research Report ( PDF )
  • 2020 Research-status Report
  • 2019 Research-status Report
  • 2018 Research-status Report
  • 2017 Research-status Report
  • Research Products

    (63 results)

All 2022 2021 2020 2019 2018 2017

All Journal Article (19 results) (of which Peer Reviewed: 14 results,  Open Access: 7 results) Presentation (33 results) (of which Int'l Joint Research: 11 results,  Invited: 2 results) Book (11 results)

  • [Journal Article] Do individuals have consistent risk preferences across domains?: evidence from the Japanese insurance market2022

    • Author(s)
      Fujii Yoichiro、Inakura Noriko
    • Journal Title

      Journal of Applied Economics

      Volume: 25 Issue: 1 Pages: 604-620

    • DOI

      10.1080/15140326.2022.2045468

    • Related Report
      2021 Annual Research Report
    • Peer Reviewed / Open Access
  • [Journal Article] Regret-sensitive equity premium2021

    • Author(s)
      Fujii Yoichiro、Nakamura Yutaka
    • Journal Title

      International Review of Economics & Finance

      Volume: 76 Pages: 302-307

    • DOI

      10.1016/j.iref.2021.06.011

    • Related Report
      2021 Annual Research Report
    • Peer Reviewed
  • [Journal Article] Do Individuals Make Stable Choices across Domains?2020

    • Author(s)
      Fujii Yoichiro, Shirakawa Ryuta
    • Journal Title

      Hokengakuzasshi (JOURNAL of INSURANCE SCIENCE)

      Volume: 2020 Issue: 650 Pages: 650_23-650_40

    • DOI

      10.5609/jsis.2020.650_23

    • NAID

      130008021239

    • ISSN
      0387-2939, 2185-5064
    • Year and Date
      2020-09-30
    • Related Report
      2020 Research-status Report
    • Open Access
  • [Journal Article] How do Optimistic Individuals Affect Insurance Advertisements?2020

    • Author(s)
      Yoichiro Fujii, Michiko Ogaku, Mahito Okura and Yusuke Osaki
    • Journal Title

      Asia-Pacific Journal of Risk and Insurance

      Volume: 14 (2) Issue: 2 Pages: 1-18

    • DOI

      10.1515/apjri-2019-0039

    • Related Report
      2020 Research-status Report
    • Peer Reviewed
  • [Journal Article] Psychology and Behavioral Economics: Focus on the Relationship between Classical Psychophysics and Probability Weighting Functions in Decision Making2019

    • Author(s)
      竹村和久・村上始
    • Journal Title

      Journal of Behavioral Economics and Finance

      Volume: 12 Issue: 0 Pages: 37-50

    • DOI

      10.11167/jbef.12.37

    • NAID

      130007592974

    • ISSN
      2185-3568
    • Year and Date
      2019-02-15
    • Related Report
      2019 Research-status Report
    • Peer Reviewed / Open Access
  • [Journal Article] Factors Widening the Gap between Hypothetical and Actual Choices -Empirical Evidence from the Japanese Medical Insurance Market-2019

    • Author(s)
      Fujii, Y. and Inakura, N.
    • Journal Title

      Asia-Pacific Journal of Risk and Insurance

      Volume: 13 Issue: 2 Pages: 1-15

    • DOI

      10.1515/apjri-2018-0026

    • Related Report
      2019 Research-status Report
    • Peer Reviewed
  • [Journal Article] Image analysis of the tree test using wavelet transform, singular value decomposition, and Fourier transform2019

    • Author(s)
      川杉桂太・竹村和久・岩滿優美・菅原ひとみ・西澤さくら・塚本康之・延藤麻子・小平明子・轟 純一・轟 慶子
    • Journal Title

      The Japanese journal of psychology

      Volume: 90 Issue: 3 Pages: 284-293

    • DOI

      10.4992/jjpsy.90.18219

    • NAID

      130007695434

    • ISSN
      0021-5236, 1884-1082
    • Related Report
      2019 Research-status Report
    • Peer Reviewed / Open Access
  • [Journal Article] The willingness to pay for health improvement under comorbidity ambiguity2019

    • Author(s)
      Fujii, Y. and Osaki, Y.
    • Journal Title

      Journal of Health Economics

      Volume: Accepted

    • Related Report
      2018 Research-status Report
    • Peer Reviewed
  • [Journal Article] 4.消費者の眼球運動分析2018

    • Author(s)
      村上 始、川杉 桂太、柏 万菜、竹村 和久
    • Journal Title

      JOURNAL of the JAPAN RESEARCH ASSOCIATION for TEXTILE END-USES

      Volume: 59 Issue: 8 Pages: 605-612

    • DOI

      10.11419/senshoshi.59.8_605

    • NAID

      130007439906

    • ISSN
      0037-2072, 1884-6599
    • Year and Date
      2018-08-25
    • Related Report
      2018 Research-status Report
  • [Journal Article] 3.消費者の意思決定方略2018

    • Author(s)
      竹村 和久、玉利 祐樹、原口 僚平
    • Journal Title

      JOURNAL of the JAPAN RESEARCH ASSOCIATION for TEXTILE END-USES

      Volume: 59 Issue: 7 Pages: 520-533

    • DOI

      10.11419/senshoshi.59.7_520

    • NAID

      130007419326

    • ISSN
      0037-2072, 1884-6599
    • Year and Date
      2018-07-25
    • Related Report
      2018 Research-status Report
  • [Journal Article] 2.選好形成と消費者行動2018

    • Author(s)
      井出野尚・竹村和久
    • Journal Title

      JOURNAL of the JAPAN RESEARCH ASSOCIATION for TEXTILE END-USES

      Volume: 59 Issue: 6 Pages: 434-438

    • DOI

      10.11419/senshoshi.59.6_434

    • NAID

      130007412218

    • ISSN
      0037-2072, 1884-6599
    • Year and Date
      2018-06-28
    • Related Report
      2018 Research-status Report
  • [Journal Article] Decision research and experimental method2018

    • Author(s)
      竹村 和久
    • Journal Title

      The Japanese Journal of Psychonomic Science

      Volume: 36 Issue: 2 Pages: 210-221

    • DOI

      10.14947/psychono.36.37

    • NAID

      130007397428

    • ISSN
      0287-7651, 2188-7977
    • Year and Date
      2018-03-31
    • Related Report
      2018 Research-status Report
    • Open Access
  • [Journal Article] Regret Sensitive Treatment Decisions2018

    • Author(s)
      Fujii, Y. and Osaki, Y.
    • Journal Title

      Health Economics Review

      Volume: 8 Issue: 1 Pages: 1-14

    • DOI

      10.1186/s13561-018-0198-2

    • Related Report
      2018 Research-status Report
    • Peer Reviewed / Open Access
  • [Journal Article] A Testing Method of Probability Weighting Functions From an Axiomatic Perspective2018

    • Author(s)
      Takemura Kazuhisa、Murakami Hajime
    • Journal Title

      Frontiers in Applied Mathematics and Statistics

      Volume: 4 Pages: 6-17

    • DOI

      10.3389/fams.2018.00048

    • Related Report
      2018 Research-status Report
    • Peer Reviewed / Open Access
  • [Journal Article] Markov decision process in fuzzy events based on the mapping extension principle2017

    • Author(s)
      H. Hori, K. Takemura, Y. Matsumoto
    • Journal Title

      International Journal of Business and Marketing Management

      Volume: 5 Pages: 5-8

    • Related Report
      2017 Research-status Report
    • Peer Reviewed
  • [Journal Article] Decision Method in Type-2 Fuzzy Events under Fuzzy Observed Information2017

    • Author(s)
      H. Hori, K. Takemura, Y. Matsumoto
    • Journal Title

      International Journal of Business and Marketing Management

      Volume: 5 Pages: 1-4

    • NAID

      40021219987

    • Related Report
      2017 Research-status Report
    • Peer Reviewed
  • [Journal Article] Formulation of Probabilisitic differential equations Using image technology in no data problem2017

    • Author(s)
      H. Hori, K. Takemura, Y. Matsumoto
    • Journal Title

      International Journal of Economics, Business and Management

      Volume: 1 Pages: 179-184

    • Related Report
      2017 Research-status Report
    • Peer Reviewed
  • [Journal Article] How previous choice affects decision attribute weights: a field survey2017

    • Author(s)
      T. Hatori, S. Fujii, K. Takemura
    • Journal Title

      Behaviormetrika

      Volume: 44 Pages: 1-11

    • Related Report
      2017 Research-status Report
    • Peer Reviewed
  • [Journal Article] Qualitatively coherent representation makes decision-making easier with binary-colored multi-attribute tables: An eye-tracking study2017

    • Author(s)
      M. Morii, T. Ideno, K. Takemura, M. Okada
    • Journal Title

      Frontiers in Psychology

      Volume: 17 Pages: 1388-1388

    • Related Report
      2017 Research-status Report
    • Peer Reviewed
  • [Presentation] 保険学におけるオンライン実験の実施可能性 ~文脈によるリスク態度の変化を用いた考察~2021

    • Author(s)
      藤井陽一朗, 白川竜太
    • Organizer
      慶應義塾保険学会 令和3年度第1回研究会
    • Related Report
      2021 Annual Research Report
  • [Presentation] Multiattribute Regret: Theory and Experimental Study2021

    • Author(s)
      Fujii, Y., Murakami, H., Nakamura, Y., and Takemura, K.
    • Organizer
      SPUDM2021.
    • Related Report
      2021 Annual Research Report
    • Int'l Joint Research
  • [Presentation] An Economic Analysis of Scholarship Programs in Higher Education2021

    • Author(s)
      大倉真人、藤井陽一朗
    • Organizer
      日本応用経済学会 2021 年度春期大会
    • Related Report
      2021 Annual Research Report
  • [Presentation] 多属性後悔の理論および実験による考察2020

    • Author(s)
      藤井陽一朗、中村豊、竹村和久、村上始
    • Organizer
      日本理論心理学会
    • Related Report
      2020 Research-status Report
  • [Presentation] How Do Optimistic Individuals Affect Advertisement of Insurance Firm?2019

    • Author(s)
      Fujii, Y., Ogaku, M., Okura, M., and Osaki, Y.
    • Organizer
      Asia-Pacific Risk and Insurance Association 2019 Annual Conference, Korea.
    • Related Report
      2019 Research-status Report
    • Int'l Joint Research
  • [Presentation] Insurance Demand Anomalies: An Interpretation Rank Dependent Expected Utility Theory2019

    • Author(s)
      Fujii, Y. and Ogaku, M.
    • Organizer
      46th Annual Seminar of European Group of Risk & Insurance, Rome, Italy.
    • Related Report
      2019 Research-status Report
    • Int'l Joint Research
  • [Presentation] Axiomatic properties of bad decisions2019

    • Author(s)
      Kazuhisa Takemura
    • Organizer
      50th Meeting of the European Mathematical Psychology Group Heidelberg
    • Related Report
      2019 Research-status Report
    • Int'l Joint Research
  • [Presentation] 商品提示方法の違いによる意思決定過程における視線パターンの比較2019

    • Author(s)
      渡辺藍丸・川杉桂太・村上始・天野淳・竹村和久
    • Organizer
      日本心理学会第83回大会
    • Related Report
      2019 Research-status Report
  • [Presentation] 画像解析を用いた購買時眼球運動の検討2019

    • Author(s)
      渡辺藍丸・川杉桂太・村上始・天野淳・竹村和久
    • Organizer
      日本社会心理学会第60回大会
    • Related Report
      2019 Research-status Report
  • [Presentation] Financial Literacy and Risk Preference: Empirical Evidence from the Japanese Life Insurance Market2018

    • Author(s)
      Fujii, Y. and Inakura, N.
    • Organizer
      The 22nd Asia-Pacific Risk and Insurance Association Annual Conference
    • Related Report
      2018 Research-status Report
    • Int'l Joint Research
  • [Presentation] Intertemporal Prevention and Saving: Promotion for Self-reliance2018

    • Author(s)
      Fujii, Y. Okura, M. and Osaki, Y.
    • Organizer
      The 22nd Asia-Pacific Risk and Insurance Association Annual Conference
    • Related Report
      2018 Research-status Report
    • Int'l Joint Research
  • [Presentation] The Willingness to Pay for Health Improvements under Comorbidity Ambiguity2018

    • Author(s)
      Fujii, Y. and Osaki, Y.
    • Organizer
      Foundation of Utility and Risk Conference
    • Related Report
      2018 Research-status Report
    • Int'l Joint Research
  • [Presentation] 行動経済学と行動計量学:心理学と行動計量学・行動経済学の関係について2018

    • Author(s)
      竹村和久
    • Organizer
      日本行動計量学会第46回大会発表論文抄録集
    • Related Report
      2018 Research-status Report
    • Invited
  • [Presentation] スーパーマーケットでの消費者の意思決定と眼球運動解析2018

    • Author(s)
      竹村和久・村上始・柏万菜・相川真鈴・川杉桂太・Jasmin Kajopoulos
    • Organizer
      早稻田大学センサリー・マーケティング連続シンポジウム 第2回センサリー・マーケティングと消費者行動研究
    • Related Report
      2018 Research-status Report
  • [Presentation] Time discounting and probability weighting functions.2018

    • Author(s)
      Kazuhisa Takemura, & Hajime Murakami.
    • Organizer
      2018 European Mathematical Psychology Group Meeting
    • Related Report
      2018 Research-status Report
    • Int'l Joint Research
  • [Presentation] Cognitive effort and accuracy of decision strategies that avoid bad decisions: A computer simulation.2018

    • Author(s)
      Yuki Tamari, Ryohei Haraguchi, & Kazuhisa Takemura.
    • Organizer
      29th International Congress of Applied Psychology
    • Related Report
      2018 Research-status Report
    • Int'l Joint Research
  • [Presentation] Avoiding bad decisions: From the perspective of behavioral economics.2018

    • Author(s)
      Kazuhisa Takemura.
    • Organizer
      29th International Congress of Applied Psychology(Keynote Lecture)
    • Related Report
      2018 Research-status Report
    • Int'l Joint Research / Invited
  • [Presentation] 消費者行動研究と選好形成過程2018

    • Author(s)
      井出野尚・竹村和久・上田雅夫
    • Organizer
      第56回消費者行動研究コンファレンス
    • Related Report
      2018 Research-status Report
  • [Presentation] 商品選択における視線測定と注視パターンの解析2018

    • Author(s)
      竹村和久・相川真鈴・柏万菜・村上始
    • Organizer
      日本感性工学会感性商品研究部会第63回研究会
    • Related Report
      2018 Research-status Report
  • [Presentation] Are Individuals Consistent in their Risk Preferences across Multiple Domains?: Evidence from the Japanese Insurance Market.2018

    • Author(s)
      藤井陽一朗、稲倉典子
    • Organizer
      日本経済学会春季大会(兵庫県立大学)
    • Related Report
      2018 Research-status Report
  • [Presentation] 身体を温めるあるいは冷やすことがリスク態度に与える影響について2018

    • Author(s)
      村上始・井出野尚・竹村和久
    • Organizer
      第55回消費者行動研究コンファレンス・自由論題研究報告/公募シンポジウムの代替措置
    • Related Report
      2017 Research-status Report
  • [Presentation] 商品選択における視線測定と注視パターンの解析2018

    • Author(s)
      竹村和久、相川真鈴、柏万菜、村上始
    • Organizer
      日本感性工学会感性商品研究部会第63回研究会
    • Related Report
      2017 Research-status Report
  • [Presentation] The Willingness to Pay for Health Improvements under Comorbidity Ambiguity2017

    • Author(s)
      藤井陽一朗
    • Organizer
      European Group of Risk and Insurance Congress 44th seminar
    • Related Report
      2017 Research-status Report
    • Int'l Joint Research
  • [Presentation] 意思決定研究における情報モニタリング法と計算機シミュレーション2017

    • Author(s)
      原口 僚平(株式会社 須永総合研究所 データサイエンス部門),竹村 和久(早稲田大 学文学学術院)
    • Organizer
      日本行動計量学会第45回大会
    • Related Report
      2017 Research-status Report
  • [Presentation] Analysis of eyetracking data in decision making2017

    • Author(s)
      Kazuhisa Takemura 他8名
    • Organizer
      日本行動計量学会第45回大会
    • Related Report
      2017 Research-status Report
  • [Presentation] 意思決定研究における眼球運動データの測定と分析2017

    • Author(s)
      森井 真広,井出野 尚,坂上 貴之,竹 村 和久,岡田 光弘
    • Organizer
      日本行動計量学会第45回大会
    • Related Report
      2017 Research-status Report
  • [Presentation] 行動意思決定論と過程追跡技法2017

    • Author(s)
      竹村和久
    • Organizer
      日本行動計量学会第45回大会
    • Related Report
      2017 Research-status Report
  • [Presentation] Probability weighting function and time discounting function in decision making: Theory and experimental analysis2017

    • Author(s)
      Jasmin Kajopoulos, Hajime Murakami, Keita Kawasugi, Marin Aikawa, and Kazuhisa Takemura
    • Organizer
      IFCS-2017
    • Related Report
      2017 Research-status Report
  • [Presentation] Probability weighting function and time discounting function in decision making: Theory and experimental analysis.2017

    • Author(s)
      Kazuhisa Takemura and Hajime Murakami
    • Organizer
      IFCS-2017
    • Related Report
      2017 Research-status Report
  • [Presentation] Eye movement analysis using image processing methods: for gaze data during decision making between a pair of product images.2017

    • Author(s)
      Hajime Murakami, Keita Kawasugi, Jasmin Kajopoulos, Marin Aikawa, Tokihiro Ogawa, and Kazuhisa Takemura.
    • Organizer
      IFCS-2017
    • Related Report
      2017 Research-status Report
  • [Presentation] Mixed Insurance as an optimal policy under Rejoicing Sensitivity2017

    • Author(s)
      Fujii, Yoichiro., Okura, Mahito., and Osaki, Yusuke.
    • Organizer
      21st Asia-Pacific Risk an Insurance Association 2017 Annual Conference
    • Related Report
      2017 Research-status Report
  • [Presentation] Are Individuals Consistent in their Risk Preferences across Multiple Domains?: Evidence from the Japanese Insurance Market2017

    • Author(s)
      Fujii Yoichiro and Inakura Noriko
    • Organizer
      21st Asia-Pacific Risk an Insurance Association 2017 Annual Conference
    • Related Report
      2017 Research-status Report
  • [Presentation] The Willingness to Pay for Health Improvements under Comorbidity Ambiguity2017

    • Author(s)
      藤井陽一朗、尾﨑祐介
    • Organizer
      一橋大学金融研究会
    • Related Report
      2017 Research-status Report
  • [Book] Decision-Making Phenomenon and Behavioral Decision Theory2021

    • Author(s)
      Takemura, K.
    • Total Pages
      11
    • Publisher
      Springer Nature
    • ISBN
      9789811654534
    • Related Report
      2021 Annual Research Report
  • [Book] Escaping from bad decisions: A behavioral decision theoretic approach2021

    • Author(s)
      Takemura,K.
    • Total Pages
      542
    • Publisher
      Academic Press
    • Related Report
      2021 Annual Research Report
  • [Book] Behavioral decision theory, In Oxford research encyclopedia of politics2021

    • Author(s)
      Takemura, K.
    • Total Pages
      673
    • Publisher
      Oxford University Press
    • Related Report
      2021 Annual Research Report
  • [Book] Foundations of economic psychology: A behavioral and mathematical approach2019

    • Author(s)
      Takemura,K.
    • Total Pages
      304
    • Publisher
      Springer
    • ISBN
      9789811390494
    • Related Report
      2019 Research-status Report
  • [Book] 社会・集団・家族心理学2018

    • Author(s)
      竹村和久 (担当:編者)
    • Total Pages
      200
    • Publisher
      遠見書房
    • Related Report
      2018 Research-status Report
  • [Book] 選好形成と意思決定(フロンティア実験社会科学 5)2018

    • Author(s)
      竹村和久
    • Total Pages
      230
    • Publisher
      勁草書房
    • Related Report
      2018 Research-status Report
  • [Book] ヒトの感性に訴える製品開発とその評価2018

    • Author(s)
      竹村和久・村上始・大久保重孝 (担当:分担執筆, 範囲:眼球運動測定を用いた消費者の商品選択過程分析)
    • Total Pages
      768
    • Publisher
      技術情報協会
    • Related Report
      2018 Research-status Report
  • [Book] 基礎心理学実験法ハンドブック2018

    • Author(s)
      竹村 和久 (担当:分担執筆, 範囲:ゲーム理論 プロスペクト理論)
    • Total Pages
      608
    • Publisher
      朝倉書店
    • Related Report
      2018 Research-status Report
  • [Book] 確率荷重関数と時間割引関数との関係 竹村和久(編)西條辰義(監修) フロンティア実験社会科学シリーズ 選好と意思決定2018

    • Author(s)
      竹村和久・村上始
    • Publisher
      勁草書房
    • Related Report
      2017 Research-status Report
  • [Book] 眼球運動測定を用いた消費者の商品選択過程分析 技術情報協会(編)ヒトの感性に訴える製品開発とその評価技術2018

    • Author(s)
      竹村和久・村上始・大久保重孝
    • Publisher
      技術情報協会
    • Related Report
      2017 Research-status Report
  • [Book] 社会心理学-人と社会の相互作用の探求-2017

    • Author(s)
      堀毛一也,竹村和久,小川一美
    • Total Pages
      248
    • Publisher
      培風館
    • Related Report
      2017 Research-status Report

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Published: 2017-04-28   Modified: 2023-01-30  

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