The Japanese Distribution System in the Age of Low Birthrate and Aging Population

• Project/Area Number: 17K04000
• Research Category: Grant-in-Aid for Scientific Research (C)
• Allocation Type: Multi-year Fund
• Section: 一般
• Research Field: Commerce
• Research Institution: Keio University
• Principal Investigator: TAKAHASHI Ikuo 慶應義塾大学, 商学部(三田), 教授 (70187996)
• Co-Investigator(Kenkyū-buntansha): 高嶋 克義 神戸大学, 経営学研究科, 教授 (30197090)
• Project Period (FY): 2017-04-01 – 2020-03-31
• Project Status: Completed (Fiscal Year 2019)
• Budget Amount: ¥4,420,000 (Direct Cost: ¥3,400,000、Indirect Cost: ¥1,020,000); Fiscal Year 2019: ¥1,690,000 (Direct Cost: ¥1,300,000、Indirect Cost: ¥390,000); Fiscal Year 2018: ¥1,690,000 (Direct Cost: ¥1,300,000、Indirect Cost: ¥390,000); Fiscal Year 2017: ¥1,040,000 (Direct Cost: ¥800,000、Indirect Cost: ¥240,000)
• Keywords: 流通 / マーケティング / 消費者行動 / 少子高齢化 / 価値共創 / 商業 / 流通・ロジスティクス / 少子化 / 高齢化 / ネット・スーパー / 小売構造 / 消費者

Outline of Final Research Achievements

There are two research questions in this research project. The first one is “what is the current state of the Japanese distribution system in an era of declining birthrate and aging population,” and the second one is “what is an effective and efficient distribution system for the era.”
This research project has been implemented with Professor Katsuyoshi Takashima (Kobe University). We were able to conduct some theoretical and empirical research thanks to this research fund.

Academic Significance and Societal Importance of the Research Achievements

この3年間の研究活動の具体的成果としては、国際学会に参加し研究報告を行ったこと、複数の論文が海外の査読付き専門誌（Journal of Business Research他）に掲載されたこと、また、国内では研究分担者の神戸大学高嶋克義教授との共著書『小売経営論』（有斐閣）が2020年6月に出版されるに至ったことは、学術的にも社会的にも意義深い。

Research Products

• [Int'l Joint Research] オクラホマ大学/ロチェスター工科大学(米国)
• [Int'l Joint Research] コンコーディア大学(カナダ)
• [Int'l Joint Research] ロチェスター工科大学(米国)
• [Int'l Joint Research] オクラホマ大学(米国)
• [Int'l Joint Research] フリードリヒシラー大学イェーナ(ドイツ)
• [Journal Article] Effects of service employees’ negative personality traits on emotional labour and job satisfaction (2019)
  • Author(s): Walsh Gianfranco、Yang Zhiyong、Dahling Jason、Schaarschmidt Mario、Takahashi Ikuo
  • Journal Title: Management Decision Volume: - Issue: 6 Pages: 1035-1052
  • DOI: 10.1108/md-11-2018-1206
  • Peer Reviewed / Int'l Joint Research
• [Journal Article] “Household Expenditures at Japanese Food and Beverage Retailers,” (2018)
  • Author(s): Si Chen, Charles A. Ingene, and Ikuo Takahashi
  • Journal Title: Journal of Business Research Volume: 印刷中 Pages: 245-255
  • DOI: 10.1016/j.jbusres.2018.08.022
  • Peer Reviewed / Int'l Joint Research
• [Journal Article] “An Empirical Investigation of the Factors Motivating Japanese Repeat Consumers to Review their Shopping Experiences,” (2018)
  • Author(s): Emi Moriuchi and Ikuo Takahashi
  • Journal Title: Journal of Business Research Volume: 82 Pages: 381-390
  • DOI: 10.1016/j.jbusres.2017.07.024
  • Peer Reviewed / Int'l Joint Research
• [Presentation] Perceived value, trust and engagement of Japanese online consumers in a shared economy e-commerce marketplace (2019)
  • Author(s): Moriuchi Emi、Takahashi Ikuo
  • Organizer: THE THIRTEENTH ROYAL BANK INTERNATIONAL RESEARCH SEMINAR
  • Int'l Joint Research
• [Book] 小売経営論 (2020)
  • Author(s): 高嶋克義、高橋郁夫
  • Publisher: 有斐閣