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Application of the Watercolor Illusion Effect to Clothing Design and Proposal for Teaching Materials

Research Project

Project/Area Number 18K11968
Research Category

Grant-in-Aid for Scientific Research (C)

Allocation TypeMulti-year Fund
Section一般
Review Section Basic Section 90010:Design-related
Research InstitutionTokyo Kasei Gakuin University

Principal Investigator

ISAWA Shoko  東京家政学院大学, 現代生活学部, 准教授 (90595133)

Co-Investigator(Kenkyū-buntansha) 山内 泰樹  山形大学, 大学院理工学研究科, 教授 (60550994)
片山 一郎  近畿大学, 生物理工学部, 教授 (70369916)
Project Period (FY) 2018-04-01 – 2022-03-31
Project Status Completed (Fiscal Year 2021)
Budget Amount *help
¥4,290,000 (Direct Cost: ¥3,300,000、Indirect Cost: ¥990,000)
Fiscal Year 2020: ¥1,040,000 (Direct Cost: ¥800,000、Indirect Cost: ¥240,000)
Fiscal Year 2019: ¥1,040,000 (Direct Cost: ¥800,000、Indirect Cost: ¥240,000)
Fiscal Year 2018: ¥2,210,000 (Direct Cost: ¥1,700,000、Indirect Cost: ¥510,000)
Keywords白色度 / ウォーターカラーイリュージョン / 水彩効果 / 白色向上 / 色覚 / 服飾デザイン
Outline of Final Research Achievements

Since no previous research exists on the application of the watercolor illusion effect to improve whiteness perception, the feasibility of applying this effect was investigated, for example, in graphic printing and clothing design.
A stimulus presentation device was used to acquire whiteness perception data, and psychophysical experiments were performed. To verify the effect of the changes in the brightness of two chromatic colors used in designs to improve whiteness perception, chromatic brightness was set at three levels: low, medium, and high. Whiteness evaluation experiments were performed using the two-alternative forced-choice method. The obtained results confirmed that changes in the brightness of a combination of two chromatic colors affected whiteness perception owing to the watercolor illusion effect.

Academic Significance and Societal Importance of the Research Achievements

水彩錯視効果を活用した白色知覚の向上には、背景色の明るさと図柄に用いた有彩色2色の組み合わせの輝度値の変化が影響することが確認された。白色知覚を向上させる図柄の決定条件を具体的に導くことができたことは、学術的に意義があると考える。
現在は、持続可能な開発目標(SDGS)が世界的規模で掲げられている。この水彩錯視効果を使った白色知覚向上を生活の中で服飾デザイン等に活用することは、色彩学と被服学の両分野の知見を使ったSDGSへの活動にも繋がり、社会的意義も高いと考える。

Report

(5 results)
  • 2021 Annual Research Report   Final Research Report ( PDF )
  • 2020 Research-status Report
  • 2019 Research-status Report
  • 2018 Research-status Report
  • Research Products

    (5 results)

All 2020 2019 2018

All Journal Article (2 results) (of which Peer Reviewed: 2 results) Presentation (3 results) (of which Int'l Joint Research: 2 results)

  • [Journal Article] HOW CAN THE WATERCOLOR EFFECT BE ENHANCED BY STIMULUS CONFIGURATION?2019

    • Author(s)
      Shoko Isawa, Kazutaka Takeo, Nanako Koda, Tomonori Tashiro and Yasuki Yamauchi
    • Journal Title

      Proceedings of the 5th Asia Color Association Conference

      Volume: Vol.1 Pages: 702-707

    • Related Report
      2019 Research-status Report
    • Peer Reviewed
  • [Journal Article] WHITENESS ENHANCEMENT USING THE WATERCOLOR EFFECT2018

    • Author(s)
      Shoko Isawa,Tomonori Tashiro,Takehiro Nagai,Yasuki Yamauchi
    • Journal Title

      Proceedings of the 4th Conference of Asia Color Association

      Volume: 4 Pages: 317-321

    • Related Report
      2018 Research-status Report
    • Peer Reviewed
  • [Presentation] 複数の輪郭色が水彩効果に及ぼす影響2020

    • Author(s)
      行田菜々子、井澤尚子、田代知範、山内泰樹
    • Organizer
      日本視覚学会 2020年冬季大会
    • Related Report
      2019 Research-status Report
  • [Presentation] HOW CAN THE WATERCOLOR EFFECT BE ENHANCED BY STIMULUS CONFIGURATION?2019

    • Author(s)
      Shoko Isawa, Kazutaka Takeo, Nanako Koda, Tomonori Tashiro and Yasuki Yamauchi
    • Organizer
      The 5th Asia Color Association Conference
    • Related Report
      2019 Research-status Report
    • Int'l Joint Research
  • [Presentation] WHITENESS ENHANCEMENT USING THE WATERCOLOR EFFECT2018

    • Author(s)
      Shoko Isawa,Tomonori Tashiro,Takehiro Nagai,Yasuki Yamauchi
    • Organizer
      The 4th Asia Color Association Conference
    • Related Report
      2018 Research-status Report
    • Int'l Joint Research

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Published: 2018-04-23   Modified: 2023-01-30  

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