| Budget Amount *help |
¥3,380,000 (Direct Cost: ¥2,600,000、Indirect Cost: ¥780,000)
Fiscal Year 2010: ¥650,000 (Direct Cost: ¥500,000、Indirect Cost: ¥150,000)
Fiscal Year 2009: ¥1,300,000 (Direct Cost: ¥1,000,000、Indirect Cost: ¥300,000)
Fiscal Year 2008: ¥1,430,000 (Direct Cost: ¥1,100,000、Indirect Cost: ¥330,000)
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| Research Abstract |
This study discusses the franchise system in Japan, with special focus on the dual system. The results of a past survey on research and enterprise were investigated. It was found that knowledge is a key factor of the modern franchise system ; however, it has been disregarded as a deciding factor of the franchise system. Moreover, the condition of the franchisor has been well researched but not much attention has been paid to the franchisee side.
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