| Project/Area Number |
20730280
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| Research Category |
Grant-in-Aid for Young Scientists (B)
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| Allocation Type | Single-year Grants |
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| Research Field |
Commerce
|
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| Research Institution | Tokyo Metropolitan University |
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Principal Investigator |
|
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| Project Period (FY) |
2008 – 2010
|
| Project Status |
Completed (Fiscal Year 2010)
|
| Budget Amount *help |
¥2,340,000 (Direct Cost: ¥1,800,000、Indirect Cost: ¥540,000)
Fiscal Year 2010: ¥780,000 (Direct Cost: ¥600,000、Indirect Cost: ¥180,000)
Fiscal Year 2009: ¥780,000 (Direct Cost: ¥600,000、Indirect Cost: ¥180,000)
Fiscal Year 2008: ¥780,000 (Direct Cost: ¥600,000、Indirect Cost: ¥180,000)
|
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| Keywords | モバイル / ネット・コミュニティ / 経営学 / ソーシャルメディア / リテラシー / メディア |
|---|
| Research Abstract |
In this study, I consider the logic of business model which includes net communities and media.1)It occurs that looks like reification of virtual commodities through symbolic exchange in the net community. 2)It relates to the media characteristic, the problem of literacy becomes important. 3) On the management side, they need to care user literacy. And I discussed the methodology studying management.
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