| Project/Area Number |
21K01674
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| Research Category |
Grant-in-Aid for Scientific Research (C)
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| Allocation Type | Multi-year Fund |
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| Section | 一般 |
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| Review Section |
Basic Section 07080:Business administration-related
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| Research Institution | Kyoto Institute of Technology |
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Principal Investigator |
朴 宰賢 京都工芸繊維大学, 未来デザイン・工学機構, 准教授 (20719520)
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| Project Period (FY) |
2021-04-01 – 2023-03-31
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| Project Status |
Completed (Fiscal Year 2022)
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| Budget Amount *help |
¥4,160,000 (Direct Cost: ¥3,200,000、Indirect Cost: ¥960,000)
Fiscal Year 2023: ¥910,000 (Direct Cost: ¥700,000、Indirect Cost: ¥210,000)
Fiscal Year 2022: ¥1,560,000 (Direct Cost: ¥1,200,000、Indirect Cost: ¥360,000)
Fiscal Year 2021: ¥1,690,000 (Direct Cost: ¥1,300,000、Indirect Cost: ¥390,000)
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| Keywords | Customer Value Creations / Digital Innovation / Qualitative Interviews / digital innovation / value creation / service robot / customer-centered |
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| Outline of Research at the Start |
The purpose of this study is to explore how major ICT companies and start-ups could create different types of customer-centered values for identifying multiple levels of digital innovations. To address this, it will conduct two qualitative studies during three academic years (2021~2024).
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| Outline of Annual Research Achievements |
Upon receiving the research fund, the principal investigator proceeded with the execution of the first study (2021~2023). The primary objective of this study was to investigate the methods through which major ICT companies and start-ups engage with customer data to discern diverse forms of customer-centered value creations within the digital innovation landscape. The research plan adhered to a meticulously designed schedule, encompassing key stages such as context research, an exhaustive literature review, the identification of research gaps, and the acquisition of data through qualitative interviews. The researcher's progress since April 2021 until the present has been noteworthy; however, it is important to note that a relocation to Hong Kong Polytechnic University in September 2022.
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