Empirical Analysis on new product feature proposal andacceptance Process
| Project/Area Number |
22530423
|
|---|
| Research Category |
Grant-in-Aid for Scientific Research (C)
|
| Allocation Type | Single-year Grants |
|---|
| Section | 一般 |
|---|
| Research Field |
Business administration
|
|---|
| Research Institution | Sophia University |
|---|
Principal Investigator |
|
|---|
| Co-Investigator(Kenkyū-buntansha) |
AOSHIMA Yaichi 一橋大学, イノベーション研究センター, 准教授 (70282928)
|
|---|
| Project Period (FY) |
2010 – 2012
|
| Project Status |
Completed (Fiscal Year 2012)
|
| Budget Amount *help |
¥4,290,000 (Direct Cost: ¥3,300,000、Indirect Cost: ¥990,000)
Fiscal Year 2012: ¥650,000 (Direct Cost: ¥500,000、Indirect Cost: ¥150,000)
Fiscal Year 2011: ¥1,560,000 (Direct Cost: ¥1,200,000、Indirect Cost: ¥360,000)
Fiscal Year 2010: ¥2,080,000 (Direct Cost: ¥1,600,000、Indirect Cost: ¥480,000)
|
|---|
| Keywords | 経営戦略 / 技術経営 / イノベーション / 競争焦点 / 内容分析 / ヘドニック回帰分析 / 経営学 |
|---|
| Research Abstract |
Based on contents analysis of press release data, we have quantitatively confirmedthat competitive foci of the industry have sifted periodically. We also have identifiedfoci divergence and convergence periods, and have picked up specific companiesinitiating foci diversion and conversion. Hedonic regression analysis shows thatcustomer evaluations also changed significantly over time.
|
Report
(4 results)
Research Products
(11 results)
