| Project/Area Number |
22530449
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| Research Category |
Grant-in-Aid for Scientific Research (C)
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| Allocation Type | Single-year Grants |
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| Section | 一般 |
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| Research Field |
Commerce
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| Research Institution | University of Tsukuba |
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Principal Investigator |
SANO Takako 筑波大学, ビジネスサイエンス系, 准教授 (10334020)
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| Project Period (FY) |
2010 – 2012
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| Project Status |
Completed (Fiscal Year 2012)
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| Budget Amount *help |
¥1,950,000 (Direct Cost: ¥1,500,000、Indirect Cost: ¥450,000)
Fiscal Year 2012: ¥650,000 (Direct Cost: ¥500,000、Indirect Cost: ¥150,000)
Fiscal Year 2011: ¥650,000 (Direct Cost: ¥500,000、Indirect Cost: ¥150,000)
Fiscal Year 2010: ¥650,000 (Direct Cost: ¥500,000、Indirect Cost: ¥150,000)
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| Keywords | 教育サービス / サービス・エンカウンター / 相互制御関係 / 学習関係 / 経験学習 / プロセス型教育サービス / 役割期待 / 役割の遂行 / 結果品質 / 過程品質 / サービス・マーケティング / 社会的マーケティング志向 / プロフェッショナル・サービス / イデオロギー・ギャップ |
|---|
| Research Abstract |
This study sheds light on the kind of service encounter that should be developed between teachers and students to deliver a quality education service, and how the teacher-student learning relationship should be built as a part of this. The results of the study suggest that a teacher-student learning relationship is built through the process of the teacher’s surmising and confirming the state of mind of students and repeating requests to the students for involvement in the education service, and this, in turn, can lead to the delivery of a quality education service.
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