| Budget Amount *help |
¥3,900,000 (Direct Cost: ¥3,000,000、Indirect Cost: ¥900,000)
Fiscal Year 2011: ¥2,080,000 (Direct Cost: ¥1,600,000、Indirect Cost: ¥480,000)
Fiscal Year 2010: ¥1,820,000 (Direct Cost: ¥1,400,000、Indirect Cost: ¥420,000)
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| Research Abstract |
The purpose of this research is to investigate the effect of energy information and examine the underlying psychological determinants of energy use and energy savings. A measurement survey had been carried out in a city in Japan among 48 households that were recruited to participate in this experiment at a community. The results of questionnaire survey showed that energy audits may cause consumers' attitudes to change but that it may be difficult to change consumers' behavior, especially for high-consuming households. In addition, low-consuming households that received home energy audits tended to have more positive responses in terms of energy-saving behavior. But the results of electricity consumption showed that a few high-consuming households had changed their behavior and the total reduction amount is superior to that of all the low-consuming households. We found that it is important to increase the perceived benefit on the quality of consumer's personal lifestyle as a result of energy saving behavior and also it is important to keep feed backing energy information as long as audited consumer realize his/her behavior change.
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