An investigation of effective corporate apologia in Japan

• Project/Area Number: 23530473
• Research Category: Grant-in-Aid for Scientific Research (C)
• Allocation Type: Multi-year Fund
• Section: 一般
• Research Field: Business administration
• Research Institution: Hiroshima University
• Principal Investigator: CHIKUDATE Nobuyuki 広島大学, 社会(科)学研究科, 教授 (50255238)
• Project Period (FY): 2011 – 2013
• Project Status: Completed (Fiscal Year 2013)
• Budget Amount: ¥4,940,000 (Direct Cost: ¥3,800,000、Indirect Cost: ¥1,140,000); Fiscal Year 2013: ¥1,170,000 (Direct Cost: ¥900,000、Indirect Cost: ¥270,000); Fiscal Year 2012: ¥1,690,000 (Direct Cost: ¥1,300,000、Indirect Cost: ¥390,000); Fiscal Year 2011: ¥2,080,000 (Direct Cost: ¥1,600,000、Indirect Cost: ¥480,000)
• Keywords: 企業の社会的責任 / 危機管理 / 企業倫理 / コミュニケーション / 広報 / 企業不祥事 / コーポレート・コミュニケーションズ / CSR / 不祥事

Research Abstract

This study investigates the utility of corporate apologia as one of crisis
management strategies in Japan. Scholars of corporate apologia tend to focus on how corporations in the midst of public relations crises respond to criticism in defense of their carefully crafted images in order to deal with the problem of guilt and ethics. The author views corporate apologia as one possible set of crisis communication strategies, and develops diagnostic theories that aim at making improvements by guiding practice in a determinate direction and by providing a basis for criticizing practice. The effective corporate apologia taken by Japanese corporations largely depends on the following abilities of corporate executives;(1)their adequate reality constructions on the situations and(2)their public speeches and behaviors in accordance with Aristotle's ethics and rhetoric.

Research Products

• [Journal Article] 人格化する企業 (2012)
  • Author(s): 築達延征
  • Journal Title: Diamondハーバード・ビジネス・レビュー Volume: 37巻11号 Pages: 1-1
• [Journal Article] 企業の「体質」と不祥事、それから危機 (2012)
  • Author(s): 築達延征
  • Journal Title: ワイエムビジネスレポート Volume: 49巻 Pages: 2-4
• [Journal Article] Collapsed buffer, reputation, instrumental CSR : Toyota's crisis 2010. CSR Communication Conference 2010 (2011)
  • Author(s): Nobuyuki Chikudate
  • Journal Title: Full Paper Proceedings, session 9: Reputation & CSR, Amsterdam, The Netherlands Volume: (ISBN:978-961-235-489-3. 26-28)
  • Peer Reviewed
• [Presentation] A messy inquiry into some causes of the Toyota recall crisis 2010 (2014)
  • Author(s): Nobuyuki Chikudate, Can M. Alpaslan
  • Organizer: 55^<th> Annual Meeting of the Western Academy of Management Conference
  • Place of Presentation: Napa U.S.A.(WAM 2014 Past Presidents Best Paper Award Nominee[学会最優秀論文賞にノミネート])
• [Presentation] A messy inquiry into some causes of the Toyota recall crisis 2010 (2014)
  • Author(s): Nobuyuki Chikudate, Can M. Alpaslan
  • Organizer: 55th Annual Meeting of the Western Academy of Management Conference
  • Place of Presentation: Napa (U.S.A.)
• [Presentation] A transcultural analysis on Toyota's corporate apologia 2010 (2013)
  • Author(s): Nobuyuki Chikudate
  • Organizer: CSR Communication Conference
  • Place of Presentation: Aarhus Denmark(Book of Abstracts)
• [Presentation] A transcultural analysis on Toyota's corporate apologia 2010 (2013)
  • Author(s): Nobuyuki Chikudate
  • Organizer: CSR Communication Conference 2013
  • Place of Presentation: Aarhus (Denmark)
• [Presentation] Toyota's inadequate CSR and corporate apologia in 2010 (2012)
  • Author(s): Nobuyuki Chikudate
  • Organizer: 29^<th> Euro-Asia Management Studies Association Annual Conference
  • Place of Presentation: Singapore
• [Presentation] Corporate apologia―企業危機を沈静化し、復活するためのpublicとのつきあいかた― (2012)
  • Author(s): 築達延征
  • Organizer: 組織学会
  • Place of Presentation: 慶應義塾大学湘南藤沢キャンパス
• [Presentation] Toyota's inadequate CSR and corporate apologia in 2010 (2012)
  • Author(s): Nobuyuki Chikudate
  • Organizer: Euro Asia Management Studies Association
  • Place of Presentation: National University of Singapore
• [Presentation] corporate apologia-企業危機を鎮静化し、復活するためのpublicとのつきあいかた- (2012)
  • Author(s): 築達 延征
  • Organizer: 組織学会
  • Place of Presentation: 立命館大学
• [Presentation] トヨタ・リコール問題等に見るガラパゴス化した日本企業の危機管理―現象学によるコミュニケーション能力とCSRとは― (2011)
  • Author(s): 築達延征
  • Organizer: 組織学会
  • Place of Presentation: 立命館大学びわこ・くさつキャンパス
• [Presentation] Collapsed buffer, reputation, instrumental CSR: Toyota's crisis 2010 (2011)
  • Author(s): Nobuyuki Chikudate
  • Organizer: CSR Communication Conference
  • Place of Presentation: オランダ・アムステルダム
• [Presentation] トヨタ・リコール問題等に見るガラパゴス化した日本企業の危機管理―現象学によるコミュニケーション能力とCSRとはー (2011)
  • Author(s): 築達延征
  • Organizer: 組織学会
  • Place of Presentation: 慶応大学