Research on bias adjustment methods of data from social media

• Project/Area Number: 23680026
• Research Category: Grant-in-Aid for Young Scientists (A)
• Allocation Type: Single-year Grants
• Research Field: Library and information science/Humanistic social informatics
• Research Institution: Nagoya University
• Principal Investigator: HOSHINO Takahiro 名古屋大学, 経済学研究科(研究院), 准教授 (20390586)
• Project Period (FY): 2011-04-01 – 2014-03-31
• Project Status: Completed (Fiscal Year 2013)
• Budget Amount: ¥13,260,000 (Direct Cost: ¥10,200,000、Indirect Cost: ¥3,060,000); Fiscal Year 2013: ¥3,510,000 (Direct Cost: ¥2,700,000、Indirect Cost: ¥810,000); Fiscal Year 2012: ¥4,030,000 (Direct Cost: ¥3,100,000、Indirect Cost: ¥930,000); Fiscal Year 2011: ¥5,720,000 (Direct Cost: ¥4,400,000、Indirect Cost: ¥1,320,000)
• Keywords: 選択バイアス / 因果効果 / 傾向スコア / マーケティングリサーチ / 統計的因果推論 / ベイズ推定 / 市場調査 / テキストマイニング / 消費者生成メディア / ソーシャルメディア

Research Abstract

In this research we planned to develop fundamental methods to reduce biases inherent in data from social media such as opinion data in consumer generated media. To be more concrete, we developed some statistical methods to reduce such biases by regarding them to be the sample selection bias in that the originators of the texts in consumer generated media are nonrandomly sampled from the targeted population the analysts of the data would like to know about. One of the proposed methods is published in the top journal in statistics (Journal of the American Statistical Association).

Research Products

• [Journal Article] 階層ベイズ動的サンプル・セレクションモデルによるWebサイトへの誘導とサイト閲覧行動の同時分析 (2014)
  • Author(s): 猪狩良介・星野崇宏
  • Journal Title: 日本統計学会誌 Volume: 43 Pages: 185-214
  • NAID: 110009807031
• [Journal Article] Complete Workplace Indoor Smoking Ban and Smoking Behavior among Male Workers and Female Non-smoking Workers' husbands: A Pseudo-cohort Study of Japanese Public Workers (2014)
  • Author(s): Takahiro Tabuchi, Takahiro Hoshino, Hitomi Hama, Kayo Nakata (Yamada), Yuri Ito, Akiko Ioka, Akiko Ikeda, Tomio Nakayama, Isao Miyashiro, and Hideaki Tsukuma
  • Journal Title: BioMed Research International Volume: Volume2014 Pages: 9-9
  • DOI: 10.1155/2014/303917
  • Peer Reviewed / Open Access
• [Journal Article] Bias in Factor Score Regression and a Simple Solution (2013)
  • Author(s): Takahiro Hoshino. and Peter M Bentler
  • Journal Title: In Analysis of Mixed Data : Methods & Applications (A.R. de Leon & K. C. C. Carriere,eds)(NY : CRC Press) Pages: 43-61
• [Journal Article] 複数商品購買行動理解のための階層ベイズグレンジャー因果性分析 (2013)
  • Author(s): 宮崎慧・星野崇宏
  • Journal Title: マーケティング・サイエンス Volume: 21 Pages: 11-35
• [Journal Article] Does removal of out-of-pocket costs for cervical and breast cancer screening work? A quasi-experimental study to evaluate the impact on attendance, attendance inequality and average cost per uptake of a Japanese government intervention (2013)
  • Author(s): Takahiro Tabuchi, Takahiro Hoshino , Tomio Nakayama, Yuri Ito, Akiko Ioka, Isao Miyashiro, and and Hideaki Tsukuma
  • Journal Title: International Journal of Cancer Volume: 133 Pages: 972-983
• [Journal Article] 継続時間と離散選択の同時分析のための変量効果モデルとその選択バイアス補正:Webログデータからの潜在顧客への広告販促戦略立案 (2013)
  • Author(s): 星野崇宏
  • Journal Title: 日本統計学会誌 Volume: 43 Pages: 41-58
• [Journal Article] Semiparametric Bayesian Estimation for Marginal Parametric Potential Outcome Modeling : Application to Causal Inference (2013)
  • Author(s): Takahiro Hoshino
  • Journal Title: Journal of the American Statistical Association Volume: 108 Pages: 1189-1204
• [Journal Article] Semiparametric Bayesian estimation for marginal parametric potential outcome modeling: Application to causal inference (2013)
  • Author(s): Takahiro Hoshino
  • Journal Title: Journal of the American Statistical Association Volume: 108 Issue: 504 Pages: 1189-1204
  • DOI: 10.1080/01621459.2013.835656
  • Peer Reviewed
• [Journal Article] 継続時間と離散選択の同時分析のための変量効果モデルとその選択バイアス補正 (2013)
  • Author(s): 星野崇宏
  • Journal Title: 日本統計学会誌 Volume: 43 Pages: 41-58
  • Peer Reviewed
• [Journal Article] Bias in Factor Score Regression and a Simple Solution (2013)
  • Author(s): Takahiro Hoshino and Peter M Bentler
  • Journal Title: Topics in Analysis of Mixed Data (A.R. de Leon & K. C. C. Carriere,eds.) Volume: 1 Pages: 43-67
  • Peer Reviewed
• [Journal Article] Validity and Reliability of the Social Skill Scale (SSS) as an Index of Social Competence for Preschool Children (2013)
  • Author(s): Tokie Anme, Ryoji, Yuka Sugisawa, Emiko Tanaka, Taeko Watanabe, and Takahiro Hoshino
  • Journal Title: Journal of Health Sciences Volume: 3 Pages: 5-11
  • Peer Reviewed
• [Journal Article] Bias in Factor Score Regression and a Simple Solution (2013)
  • Author(s): Takahiro Hoshino. and Peter M Bentler
  • Journal Title: Topics in Analysis of Mixed Data (A.R. de Leon & K. C. C. Carriere,eds.) Volume: in press
  • Peer Reviewed
• [Journal Article] 非集計Webアクセスデータを用いたサイト普及モデル:多時点・複数サイトの階層ベイズモデリング (2012)
  • Author(s): 猪狩良介・星野崇宏
  • Journal Title: マーケティング・サイエンス Volume: 第20巻1号 Pages: 43-67
  • NAID: 130005001748
• [Journal Article] Conscientiousness mediates the relation between perceived parental socialization and self-rated health (2012)
  • Author(s): Yusuke Takahashi, Brent W. Roberts, and Takahiro Hoshino
  • Journal Title: Psychology and Health Volume: 27 Pages: 1048-1061
  • Peer Reviewed
• [Journal Article] Statistical Significance Testing with Mahalanobis Distance for Thresholds Estimated from Constant Stimuli Method (2011)
  • Author(s): Takehiro Nagai, Takahiro Hoshino and Keiji Uchikawa
  • Journal Title: Seeing and Perceiving Volume: 24 Pages: 91-124
• [Journal Article] Age and amount of exposure to a foreign language during childhood : Behavioral and ERP data on the semantic comprehension of spoken English by Japanese children (2011)
  • Author(s): Shiro Ojima, Hiroko Matsuba-Kurita, Naoko Nakamura, Takahiro Hoshino and Hiroko Hagiwara
  • Journal Title: Neuroscience Research Volume: 70 Pages: 197-205
• [Journal Article] Propensity Score Adjustment for Internet Panel Surveys of Voting Behavior : A Case in Japan (2011)
  • Author(s): Tetsuro Kobayashi and Takahiro Hoshino
  • Journal Title: Japanese Journal of Electoral Studies Volume: 27(2) Pages: 104-117
• [Journal Article] 非集計Webアクセスデータを用いたサイト普及モデル：多時点・複数サイトの階層ベイズモデリング (2011)
  • Author(s): 猪狩良介・星野崇宏
  • Journal Title: マーケティングサイエンス Volume: 20 Pages: 43-67
  • NAID: 130005001748
  • Peer Reviewed
• [Presentation] データ融合を用いたシェア・オブ・ウォレットの推定 (2013)
  • Author(s): 飯塚久哲・星野崇宏・鈴木重央・大黒未鈴
  • Organizer: 第47回消費者行動研究コンファレンス
  • Place of Presentation: 法政大学
• [Presentation] 解釈レベルの操作を伴うマーケティングリサーチ手法の開発とバイアスの排除に関する実証実験 (2013)
  • Author(s): 竹内真登・星野崇宏
  • Organizer: 第47回消費者行動研究コンファレンス
  • Place of Presentation: 法政大学
• [Presentation] 商品カテゴリー購買と複数ブランド購買の段階型同時分析モデルの提案 (2013)
  • Author(s): 宮崎慧・星野崇宏
  • Organizer: 第94回マーケティングサイエンス学会
  • Place of Presentation: 電通ホール
• [Presentation] 解釈レベルの操作を伴うマーケティングリサーチ手法の開発とバイアスの排除に関する実証実験 (2013)
  • Author(s): 竹内真登・星野崇宏
  • Organizer: 日本消費者行動学会
  • Place of Presentation: 法政大学
• [Presentation] データ融合を用いたシェア・オブ・ウォレットの推定 (2013)
  • Author(s): 飯塚久哲・星野崇宏・鈴木重央・大黒未鈴
  • Organizer: 日本消費者行動学会
  • Place of Presentation: 法政大学
• [Presentation] 商品カテゴリー購買と複数ブランド購買の段階型同時分析モデルの提案 (2013)
  • Author(s): 宮崎慧・星野崇宏
  • Organizer: マーケティングサイエンス学会
  • Place of Presentation: 電通ホール
• [Presentation] Causal Inference for Multilevel Modeling Under Nonrandom Allocation to Level-2 Units : Moderated causal effect as a function of macro-level variables (2012)
  • Author(s): Takahiro Hoshino
  • Organizer: IMPS2012, The 77nd Annual and the 18th International Meetings of the Psychometric Society
  • Place of Presentation: Lincoln, NE. USA
• [Presentation] ブランド非購買に対する家庭内在庫変数およびブランドスイッチングの効果の分離と推定 (2012)
  • Author(s): 宮崎慧・星野崇宏
  • Organizer: 統計関連学会連合大会2012年大会
  • Place of Presentation: 北海道大学
• [Presentation] ポイントプログラムの長期効果:目標勾配仮説は成立するのか (2012)
  • Author(s): 星野崇宏
  • Organizer: 第6回行動経済学会大会
  • Place of Presentation: 青山学院大学
• [Presentation] Causal Inference for Multilevel Modeling Under Nonrandom Allocation to Level-2 Units: Moderated causal effect as a function of macro-level variables (2012)
  • Author(s): Takahiro Hoshino
  • Organizer: IMPS2012, The 77nd Annual and the 18th International Meetings of the Psychometric Society
  • Place of Presentation: Lincoln, NE. USA.
• [Presentation] ブランド非購買に対する家庭内在庫変数およびブランドスイッチングの効果の分離と推定 (2012)
  • Author(s): 宮崎慧・星野崇宏
  • Organizer: 計関連学会連合大会2012年大会
  • Place of Presentation: 北海道大学
• [Presentation] ポイントプログラムの長期効果：目標勾配仮説は成立するのか (2012)
  • Author(s): 星野崇宏
  • Organizer: 第六回行動経済学会大会
  • Place of Presentation: 青山学院大学
• [Presentation] 動的階層ベイズモデルを用いた複数商品カテゴリー購買とブランド購買の同時分析 (2011)
  • Author(s): 宮崎慧・星野崇宏
  • Organizer: 統計関連学会連合大会2011年大会
  • Place of Presentation: 九州大学
• [Presentation] プロスペクト理論を考慮した同時購買行動での価格プロモーション戦略 (2011)
  • Author(s): 太田悠大・星野崇宏
  • Organizer: 第90回日本マーケティング・サイエンス学会研究大会
  • Place of Presentation: 電通ホール
• [Presentation] Hierarchical Bayes Granger Causality Analysis for Understanding Purchase Behaviors (2011)
  • Author(s): Kei, Miyazaki and Takahiro Hoshino
  • Organizer: The 76th Annual and the 17th International Meetings of the Psychometric Society
  • Place of Presentation: Hong-Kong Institute of Education, Hong-Kong
• [Presentation] Causal Inference Framework for Latent Variable Modeling (2011)
  • Author(s): Takahiro Hoshino
  • Organizer: International Meetings of the Psychometric Society 2011
  • Place of Presentation: Hong-Kong Institute of Education, Hong-Kong
  • Invited
• [Presentation] Hierarchical Bayes Granger Causality Analysis for Understanding Purchase Behaviors (2011)
  • Author(s): Kei Miyazaki and Takahiro Hoshino
  • Organizer: International Meetings of the Psychometric Society 2011
  • Place of Presentation: Hong-Kong Institute of Education, Hong-Kong
• [Presentation] 動的階層ベイズモデルを用いた複数商品カテゴリー購買とブランド購買の同時分析 (2011)
  • Author(s): 宮崎慧・星野崇宏
  • Organizer: 2011年度統計関連学会連合大会
  • Place of Presentation: 九州大学
• [Presentation] プロスペクト理論を考慮した同時購買行動での価格プロモーション戦略 (2011)
  • Author(s): 太田悠太・星野崇宏
  • Organizer: 第90回日本マーケティングサイエンス学会研究大会
  • Place of Presentation: 電通ホール