A Consideration of the Deployment of Global Retailers in China
| Project/Area Number |
24530538
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| Research Category |
Grant-in-Aid for Scientific Research (C)
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| Allocation Type | Multi-year Fund |
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| Section | 一般 |
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| Research Field |
Commerce
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| Research Institution | Shizuoka Sangyo University |
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Principal Investigator |
KA Reika 静岡産業大学, 情報学部, 准教授 (60582377)
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| Project Period (FY) |
2012-04-01 – 2015-03-31
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| Project Status |
Completed (Fiscal Year 2014)
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| Budget Amount *help |
¥2,600,000 (Direct Cost: ¥2,000,000、Indirect Cost: ¥600,000)
Fiscal Year 2014: ¥910,000 (Direct Cost: ¥700,000、Indirect Cost: ¥210,000)
Fiscal Year 2013: ¥910,000 (Direct Cost: ¥700,000、Indirect Cost: ¥210,000)
Fiscal Year 2012: ¥780,000 (Direct Cost: ¥600,000、Indirect Cost: ¥180,000)
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| Keywords | 流通システム / 中国の流通 / 外資小売企業 / 流通チャネル / 小売主導型 / 中国流通システム / 現地小売企業 / 小売主導型流通 / 中国 / 小売事業システム / 北京 / 上海 / 成都 / アモイ |
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| Outline of Final Research Achievements |
This research clarifies the influence that foreign-owned retail enterprises have had on the Chinese distribution system. In particular, it will first explain how the emergence of foreign-owned retail enterprises has promoted the development of the globalization of the Chinese distribution system, and had a major influence on the diversification of the distribution business. Further, it will show how foreign managed retail business systems have lead to the evolution of a retail-lead distribution system and had an indirect influence on the Chinese distribution system and the distribution of goods and business practices.
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Report
(4 results)
Research Products
(11 results)
