• Search Research Projects
  • Search Researchers
  • How to Use
  1. Back to previous page

Research on psychological and behavioral effects of the environmental color invoking pleasantness

Research Project

Project/Area Number 24653164
Research Category

Grant-in-Aid for Challenging Exploratory Research

Allocation TypeMulti-year Fund
Research Field Social psychology
Research InstitutionTokai Gakuen University (2014)
Nagoya University (2012-2013)

Principal Investigator

TAKAHASHI Shin'ya  東海学園大学, 人文学部, 教授 (70260586)

Project Period (FY) 2012-04-01 – 2015-03-31
Project Status Completed (Fiscal Year 2014)
Budget Amount *help
¥3,510,000 (Direct Cost: ¥2,700,000、Indirect Cost: ¥810,000)
Fiscal Year 2014: ¥1,170,000 (Direct Cost: ¥900,000、Indirect Cost: ¥270,000)
Fiscal Year 2013: ¥910,000 (Direct Cost: ¥700,000、Indirect Cost: ¥210,000)
Fiscal Year 2012: ¥1,430,000 (Direct Cost: ¥1,100,000、Indirect Cost: ¥330,000)
Keywords環境色彩 / 色彩効用 / プレザントネス / 視環境
Outline of Final Research Achievements

Experimental, questionnaire, and field studies were conducted in order to verify the hypothesis that pleasantness (positive good feeling) is necessary for the environmental color to have psychological and behavioral effects on human. Results of a series of experiments in which participants performed inference task and arithmetic task under the color lightings did not show the effects of color on their performance. Questionnaire study revealed relationship between individual's sensitivity to pleasantness and preference for black and purple. Some cases of unique environmental color were collected through field study done abroad, which may be applied to domestic places. These results will contribute to the future introduction of effective and pleasant environmental color.

Report

(4 results)
  • 2014 Annual Research Report   Final Research Report ( PDF )
  • 2013 Research-status Report
  • 2012 Research-status Report
  • Research Products

    (20 results)

All 2015 2014 2013 2012

All Journal Article (4 results) (of which Peer Reviewed: 4 results,  Open Access: 1 results) Presentation (15 results) Book (1 results)

  • [Journal Article] The role of visual awareness for conflict adaptation in the masked priming task: comparing block-wise adaptation with trial-by-trial adaptation.2014

    • Author(s)
      Kunihiro Hasegawa and Shin'ya Takahashi
    • Journal Title

      Frontiers in Psychology

      Volume: 25 Pages: 1-1

    • DOI

      10.3389/fpsyg.2014.01347

    • Related Report
      2014 Annual Research Report
    • Peer Reviewed / Open Access
  • [Journal Article] Functional difference between sustained and transient modulations of cognitive control in the Simon task: Evidence from false alarm responses on no-go trials2013

    • Author(s)
      Kunihiro Hasegawa, Shin'ya Takahashi
    • Journal Title

      PLoS ONE

      Volume: 8(11) Issue: 11 Pages: 1-12

    • DOI

      10.1371/journal.pone.0081804

    • Related Report
      2013 Research-status Report
    • Peer Reviewed
  • [Journal Article] Transient and sustained cognitive control modulates task-irrelevant process2013

    • Author(s)
      Kunihiro Hasegawa, Shin'ya Takahashi
    • Journal Title

      Japanese Psychological Research

      Volume: 55 Issue: 1 Pages: 84-93

    • DOI

      10.1111/j.1468-5884.2012.00535.x

    • Related Report
      2012 Research-status Report
    • Peer Reviewed
  • [Journal Article] Effect of red vs black clothing on the impression of persons engaged in a dialogue2012

    • Author(s)
      Shin'ya Takahashi
    • Journal Title

      Journal of the International Colour Association

      Volume: 7 Pages: 4-12

    • Related Report
      2012 Research-status Report
    • Peer Reviewed
  • [Presentation] Individual's Color Preference and Personality of Feeling Active and Passive Good Emotion, Pleasantness and Comfortableness.2015

    • Author(s)
      Shin'ya Takahashi and Takashi Hanari
    • Organizer
      AIC 2015 Tokyo
    • Place of Presentation
      Tokyo, Japan
    • Year and Date
      2015-05-19 – 2015-05-22
    • Related Report
      2014 Annual Research Report
  • [Presentation] 肌の色を模擬的に表現する試み2014

    • Author(s)
      高松操・丸山眞澄・武藤裕子・市場丈規・髙橋晋也
    • Organizer
      日本色彩学会第2回秋の大会
    • Place of Presentation
      静岡市
    • Year and Date
      2014-11-14 – 2014-11-15
    • Related Report
      2014 Annual Research Report
  • [Presentation] Red lighting does not have a negative effect on intellectual performance of Japanese students.2014

    • Author(s)
      Shin'ya Takahashi
    • Organizer
      AIC 2014 Oaxaca
    • Place of Presentation
      Oaxaca, Mexico
    • Year and Date
      2014-10-21 – 2014-10-24
    • Related Report
      2014 Annual Research Report
  • [Presentation] 色嗜好と自己イメージとの関連:色イメージと自己イメージのマッチ度評定を手がかりとして2014

    • Author(s)
      羽成隆司・髙橋晋也
    • Organizer
      日本色彩学会第45回全国大会
    • Place of Presentation
      福岡市
    • Year and Date
      2014-05-23 – 2014-05-25
    • Related Report
      2014 Annual Research Report
  • [Presentation] 香りからイメージする配色表現(Ⅱ)2014

    • Author(s)
      多田真奈美・菅育子・市場丈規・髙橋晋也
    • Organizer
      日本色彩学会第45回全国大会
    • Place of Presentation
      福岡市
    • Year and Date
      2014-05-23 – 2014-05-25
    • Related Report
      2014 Annual Research Report
  • [Presentation] Red colour does not have a negative effect on intellectual performance of Japanese students2013

    • Author(s)
      Shin'ya Takahashi
    • Organizer
      12th International AIC Congress
    • Place of Presentation
      Gateshead, UK
    • Related Report
      2013 Research-status Report
  • [Presentation] Color preference style for twelve basic colors2013

    • Author(s)
      Takashi Hanari, Shin'ya Takahashi
    • Organizer
      12th International AIC Congress
    • Place of Presentation
      Gateshead, UK
    • Related Report
      2013 Research-status Report
  • [Presentation] A study on the method for enlightening biodiversity conservation through a local brand designing towards a sustainable community: A case study on Tabika-mai, Mie prefecture, Japan2013

    • Author(s)
      Akiyo Makino, Junya Kitajima, Shin'ya Takahashi
    • Organizer
      5th International Congress of International Association of Societies of Design Research
    • Place of Presentation
      Tokyo
    • Related Report
      2013 Research-status Report
  • [Presentation] オノマトペの色彩印象におけるカテゴリーの効果 -お米語を対象とした無文脈条件での検討-2013

    • Author(s)
      牧野暁世, 高橋晋也
    • Organizer
      日本色彩学会第44回全国大会
    • Place of Presentation
      東京
    • Related Report
      2013 Research-status Report
  • [Presentation] 生物多様性保全活動に関するオノマトペの色彩印象2013

    • Author(s)
      牧野暁世, 北島淳也, 高橋晋也
    • Organizer
      日本環境教育学会第24回大会
    • Place of Presentation
      大津
    • Related Report
      2013 Research-status Report
  • [Presentation] 認知制御の適応変調に意識的気づきは必要か2013

    • Author(s)
      長谷川国大, 高橋晋也
    • Organizer
      日本心理学会第77回大会
    • Place of Presentation
      札幌
    • Related Report
      2013 Research-status Report
  • [Presentation] Color preference style for twelve tones in the Practical Color Co-ordinate System (PCCS)2012

    • Author(s)
      Takashi Hanari, Shin'ya Takahashi
    • Organizer
      AIC (International Colour Association) 2012
    • Place of Presentation
      Taipei
    • Related Report
      2012 Research-status Report
  • [Presentation] 複数色にたいする嗜好スタイルの研究(4)2012

    • Author(s)
      羽成隆司, 高橋晋也
    • Organizer
      日本色彩学会第43回全国大会
    • Place of Presentation
      京都
    • Related Report
      2012 Research-status Report
  • [Presentation] オノマトペによる色彩印象:3色配色における連想色の検討2012

    • Author(s)
      牧野暁世, 高橋晋也
    • Organizer
      日本色彩学会第43回全国大会
    • Place of Presentation
      京都
    • Related Report
      2012 Research-status Report
  • [Presentation] オノマトペを表す3色配色による感性コミュニケーションの検討2012

    • Author(s)
      牧野暁世, 高橋晋也
    • Organizer
      日本心理学会第76回大会
    • Place of Presentation
      川崎
    • Related Report
      2012 Research-status Report
  • [Book] 色と色彩の心理学2014

    • Author(s)
      松田隆夫, 高橋晋也, 宮田久美子, 松田博子
    • Total Pages
      244
    • Publisher
      培風館
    • Related Report
      2013 Research-status Report

URL: 

Published: 2013-05-31   Modified: 2019-07-29  

Information User Guide FAQ News Terms of Use Attribution of KAKENHI

Powered by NII kakenhi