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A Study of Interaction between Employees and Customers in Service Encounter

Research Project

Project/Area Number 25380575
Research Category

Grant-in-Aid for Scientific Research (C)

Allocation TypeMulti-year Fund
Section一般
Research Field Commerce
Research InstitutionTakushoku University

Principal Investigator

Kitanaka Hideaki  拓殖大学, 商学部, 教授 (20297089)

Co-Investigator(Kenkyū-buntansha) 戸谷 圭子  明治大学, その他の研究科, 教授 (20350308)
Project Period (FY) 2013-04-01 – 2016-03-31
Project Status Completed (Fiscal Year 2015)
Budget Amount *help
¥4,940,000 (Direct Cost: ¥3,800,000、Indirect Cost: ¥1,140,000)
Fiscal Year 2015: ¥1,820,000 (Direct Cost: ¥1,400,000、Indirect Cost: ¥420,000)
Fiscal Year 2014: ¥1,950,000 (Direct Cost: ¥1,500,000、Indirect Cost: ¥450,000)
Fiscal Year 2013: ¥1,170,000 (Direct Cost: ¥900,000、Indirect Cost: ¥270,000)
Keywordsサービス・マーケティング / サービス・エンカウンター / 相互作用 / 顧客 / 従業員
Outline of Final Research Achievements

The purpose of the research was to study interaction between employee and customer in Service Encounter of Information services. The research approached the purpose with a focus of Service Encounter’s dynamic characteristics. The research was completed by achieving the following results: (1) Clarified customers’ situations facing interactions against employees, (2) Clarified employees’ situations facing interactions against customers, (3) Examined dynamic changes in the service offering structure due to repetitive interactions.

Report

(4 results)
  • 2015 Annual Research Report   Final Research Report ( PDF )
  • 2014 Research-status Report
  • 2013 Research-status Report
  • Research Products

    (13 results)

All 2016 2015 2014 2013

All Journal Article (1 results) (of which Peer Reviewed: 1 results,  Open Access: 1 results) Presentation (12 results) (of which Int'l Joint Research: 1 results)

  • [Journal Article] 『インターネット時代の新しいマーケティング--情報技術の進展とデジタルマーケティング』2016

    • Author(s)
      北中英明
    • Journal Title

      経営経理研究

      Volume: 106 Pages: 423-452

    • Related Report
      2015 Annual Research Report
    • Peer Reviewed / Open Access
  • [Presentation] 『消費者の情報発信行動に影響を及ぼす要因についての分析』2015

    • Author(s)
      北中英明
    • Organizer
      経営情報学会 2015年秋季全国研究発表大会
    • Place of Presentation
      沖縄コンベンションセンター
    • Year and Date
      2015-11-29
    • Related Report
      2015 Annual Research Report
  • [Presentation] "An Assessment of Influence of Mass Media Oriented Information on Consumers’ Information Retrieval Activities on the Internet"2015

    • Author(s)
      Hideaki Kitanaka, Yoshiki Matsui, Osam sato
    • Organizer
      Decision Sciences Institute 2015(46th) Annual Meeting
    • Place of Presentation
      Seattle, USA
    • Year and Date
      2015-11-21
    • Related Report
      2015 Annual Research Report
    • Int'l Joint Research
  • [Presentation] 『消費者への情報伝播におけるマスメディア起点情報と消費者のインターネット上の情報検索行動の関係についての分析』2015

    • Author(s)
      北中英明
    • Organizer
      経営情報学会 2015年春季全国研究発表大会
    • Place of Presentation
      日本大学
    • Year and Date
      2015-05-31
    • Related Report
      2015 Annual Research Report
  • [Presentation] How Customers' Image and Evaluation of a Company Influence Customer Satisfaction and Customer Behavioral Intentions2014

    • Author(s)
      Hideaki Kitanaka, Yoshiki Matsui, Osam sato
    • Organizer
      Decision Sciences Institute 2014(45th) Annual Meeting
    • Place of Presentation
      Tampa, USA
    • Year and Date
      2014-11-22 – 2014-11-25
    • Related Report
      2014 Research-status Report
  • [Presentation] 従業員評価、顧客満足度、ならびに顧客ロイヤルティの関係に関する顧客属性別分析2014

    • Author(s)
      北中英明
    • Organizer
      経営情報学会 2014年秋季全国研究発表大会
    • Place of Presentation
      新潟国際情報大学
    • Year and Date
      2014-10-25 – 2014-10-26
    • Related Report
      2014 Research-status Report
  • [Presentation] A Study of relationship among Customer Evaluation for Employees, Customer Satisfaction, and Customer Behavioral Intentions in Service Encounter2014

    • Author(s)
      Hideaki Katakana, Yoshiki Matsui, and Osam Sato
    • Organizer
      APDSI-ICOSCM-ISOMS 2014
    • Place of Presentation
      Yokohama National University
    • Year and Date
      2014-07-18 – 2014-07-22
    • Related Report
      2014 Research-status Report
  • [Presentation] Value co-creation model for sustainability2014

    • Author(s)
      Keiko Toya and Hideaki Kitanaka
    • Organizer
      AMA SERVSIG 2014
    • Place of Presentation
      Thessaloniki, GREECE
    • Year and Date
      2014-06-13 – 2014-06-15
    • Related Report
      2014 Research-status Report
  • [Presentation] イノベーションと顧客満足度の関係についての分析2014

    • Author(s)
      北中英明、松井美樹、佐藤修
    • Organizer
      オペレーションズ・マネジメント&ストラテジー学会(JOMSA)第6回全国研究発表大会
    • Place of Presentation
      拓殖大学
    • Year and Date
      2014-06-07
    • Related Report
      2014 Research-status Report
  • [Presentation] サービス・エンカウンターにおける従業員に対する評価と顧客満足度の関係の分析2014

    • Author(s)
      北中英明
    • Organizer
      経営情報学会 2014年春季全国研究発表大会
    • Place of Presentation
      青山学院大学
    • Year and Date
      2014-05-31 – 2014-06-01
    • Related Report
      2014 Research-status Report
  • [Presentation] Determinant Factors of Customers’ Behavioral Intentions in Financial Service Encounters2013

    • Author(s)
      Hideaki Kitanaka
    • Organizer
      The 35th ISMS Marketing Science Conference
    • Place of Presentation
      Istanbul, Turkey
    • Related Report
      2013 Research-status Report
  • [Presentation] サービス接触手段と顧客の行動意図への影響要因の関係について2013

    • Author(s)
      北中英明
    • Organizer
      経営情報学会 2013年秋季全国研究発表大会
    • Place of Presentation
      神戸
    • Related Report
      2013 Research-status Report
  • [Presentation] The Impact of Innovation and Continuous Improvement on Customer Satisfaction: Synergistic or Substitutional Relationship?2013

    • Author(s)
      Hideaki Kitanaka
    • Organizer
      Decision Sciences Institute 2013(44th) Annual Meeting
    • Place of Presentation
      Baltimore, USA
    • Related Report
      2013 Research-status Report

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Published: 2014-07-25   Modified: 2019-07-29  

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