| Budget Amount *help |
¥4,160,000 (Direct Cost: ¥3,200,000、Indirect Cost: ¥960,000)
Fiscal Year 2015: ¥1,170,000 (Direct Cost: ¥900,000、Indirect Cost: ¥270,000)
Fiscal Year 2014: ¥1,430,000 (Direct Cost: ¥1,100,000、Indirect Cost: ¥330,000)
Fiscal Year 2013: ¥1,560,000 (Direct Cost: ¥1,200,000、Indirect Cost: ¥360,000)
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| Outline of Final Research Achievements |
The research shows that in China’s markets, Japanese companies increasingly emphasize on developing new product and service and new business model that can better satisfy local consumers and corporation clients. On the one hand, it is because the demand and needs from consumers in China have been changing dramatically; on the other hand, competition from local firms becomes a big threat to Japanese companies. My case studies find that in developing technological innovations, Japanese companies face three main challenges: (a) low competence of local Chinese employees in R&D and business development, (b) low responsiveness to rapid changes in market and customer needs because of ineffective global organization, (c) low commitment from local Chinese employees due to ineffective human resource system. Based on case studies of successful Japanese companies in China, the research identifies a number of best practices in copying with the challenges.
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