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Behavioral and Attitudinal changes under choice architecture

Research Project

Project/Area Number 25780370
Research Category

Grant-in-Aid for Young Scientists (B)

Allocation TypeMulti-year Fund
Research Field Social psychology
Research InstitutionThe University of Shiga Prefecture (2014-2016)
Tezukayama University (2013)

Principal Investigator

Yamada Ayumi  滋賀県立大学, 人間文化学部, 助教 (00406878)

Project Period (FY) 2013-04-01 – 2017-03-31
Project Status Completed (Fiscal Year 2016)
Budget Amount *help
¥3,900,000 (Direct Cost: ¥3,000,000、Indirect Cost: ¥900,000)
Fiscal Year 2015: ¥1,300,000 (Direct Cost: ¥1,000,000、Indirect Cost: ¥300,000)
Fiscal Year 2014: ¥1,300,000 (Direct Cost: ¥1,000,000、Indirect Cost: ¥300,000)
Fiscal Year 2013: ¥1,300,000 (Direct Cost: ¥1,000,000、Indirect Cost: ¥300,000)
Keywords選択アーキテクチャ / 態度 / デフォルト / 選択肢の分割 / 態度形成 / 選択肢の結合と分割 / 選択
Outline of Final Research Achievements

This project researched the behavioral and attitudinal changes under choice architecture. Study 1 investigated option-splitting effects in poll regarding Japan’s right to exercise collective self-defense. One natural experiment and one controlled experiment showed that the disparate outcomes are due to the different ways the options are segmented. Study 2 conducted a series of experiments that investigated the effects of default on decision-making over organ donation under conditions where the degree of choice freedom were experimentally manipulated. The typical default effects were obtained. Further, an experiment showed perceived choice freedom strengthened the decisional effects of default. The attitudinal effects, however, were not found. At least under this experiment paradigm, choice architecture can bring out behavioral changes but not always attitudinal changes.

Report

(5 results)
  • 2016 Annual Research Report   Final Research Report ( PDF )
  • 2015 Research-status Report
  • 2014 Research-status Report
  • 2013 Research-status Report
  • Research Products

    (6 results)

All 2017 2016 2014 Other

All Journal Article (1 results) (of which Int'l Joint Research: 1 results,  Peer Reviewed: 1 results,  Acknowledgement Compliant: 1 results) Presentation (2 results) Book (1 results) Remarks (2 results)

  • [Journal Article] Option-Splitting Effects in Poll Regarding Japan’s Right to Exercise Collective Self-Defense2016

    • Author(s)
      Yamada, A. & Kim, J-Y.
    • Journal Title

      Social Science Japan Journal

      Volume: 19 Issue: 1 Pages: 59-69

    • DOI

      10.1093/ssjj/jyv034

    • Related Report
      2015 Research-status Report
    • Peer Reviewed / Int'l Joint Research / Acknowledgement Compliant
  • [Presentation] 選択肢の分割が世論調査の回答に与える影響2014

    • Author(s)
      山田歩・金志英
    • Organizer
      行動経済学
    • Place of Presentation
      慶應義塾大学
    • Year and Date
      2014-12-06 – 2014-12-07
    • Related Report
      2014 Research-status Report
  • [Presentation] 選択肢の分け方が世論調査の回答に与える影響2014

    • Author(s)
      山田歩・金志英
    • Organizer
      日本心理学会第78回大会論文集
    • Place of Presentation
      同志社大学
    • Year and Date
      2014-09-10 – 2014-09-12
    • Related Report
      2014 Research-status Report
  • [Book] 心理学が描くリスクの世界(仮)2017

    • Author(s)
      山田歩(印刷中;項目執筆3ヶ所)
    • Total Pages
      5
    • Publisher
      慶応義塾大学出版会
    • Related Report
      2016 Annual Research Report
  • [Remarks] 選択肢の分け方が世論調査の回答に与える影響

    • URL

      http://www.myschedule.jp/jpa2014/tex_output/source/jpa2014_poster/91130.pdf

    • Related Report
      2014 Research-status Report
  • [Remarks] 選択肢の分割が世論調査の回答に与える影響

    • URL

      http://www.abef.jp/event/2014/pdf_abst/PR0002.pdf

    • Related Report
      2014 Research-status Report

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Published: 2014-07-25   Modified: 2019-07-29  

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