Creating futures through intangible cultural heritage tourism: A values-based analysis

• Project/Area Number: 25K21477
• Research Category: Grant-in-Aid for Early-Career Scientists
• Allocation Type: Multi-year Fund
• Review Section: Basic Section 80020:Tourism studies-related
• Research Institution: Hiroshima University
• Principal Investigator: 王 楚君 広島大学, 人間社会科学研究科(総), 特任助教 (90994723)
• Project Period (FY): 2025-04-01 – 2030-03-31
• Project Status: Granted (Fiscal Year 2025)
• Budget Amount: ¥4,810,000 (Direct Cost: ¥3,700,000、Indirect Cost: ¥1,110,000); Fiscal Year 2029: ¥520,000 (Direct Cost: ¥400,000、Indirect Cost: ¥120,000); Fiscal Year 2028: ¥1,040,000 (Direct Cost: ¥800,000、Indirect Cost: ¥240,000); Fiscal Year 2027: ¥1,170,000 (Direct Cost: ¥900,000、Indirect Cost: ¥270,000); Fiscal Year 2026: ¥650,000 (Direct Cost: ¥500,000、Indirect Cost: ¥150,000); Fiscal Year 2025: ¥1,430,000 (Direct Cost: ¥1,100,000、Indirect Cost: ¥330,000)
• Keywords: Intangible heritage / tourism / values / cross-case analysis / future creation

Outline of Research at the Start

Intangible cultural heritage (ICH) plays a crucial role in assembling futures as it bridges the past,
present, and future. Tourism enables stakeholders to utilise and transform ICH, contributing to the creation of desirable futures from individual perspectives. This research provides a values-based analysis of ICH tourism, showing the processes and mechanisms of ICH transformation and future creation.