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Study on Agent Modeling Method Based on Consumer Survey Data for Social Simulation

Research Project

Project/Area Number 26282087
Research Category

Grant-in-Aid for Scientific Research (B)

Allocation TypePartial Multi-year Fund
Section一般
Research Field Social systems engineering/Safety system
Research InstitutionYamaguchi University

Principal Investigator

Ishino Yoko  山口大学, 大学院技術経営研究科, 教授 (90373266)

Co-Investigator(Kenkyū-buntansha) 高橋 真吾  早稲田大学, 理工学術院, 教授 (20216724)
Project Period (FY) 2014-04-01 – 2018-03-31
Project Status Completed (Fiscal Year 2017)
Budget Amount *help
¥15,990,000 (Direct Cost: ¥12,300,000、Indirect Cost: ¥3,690,000)
Fiscal Year 2017: ¥3,900,000 (Direct Cost: ¥3,000,000、Indirect Cost: ¥900,000)
Fiscal Year 2016: ¥3,900,000 (Direct Cost: ¥3,000,000、Indirect Cost: ¥900,000)
Fiscal Year 2015: ¥3,770,000 (Direct Cost: ¥2,900,000、Indirect Cost: ¥870,000)
Fiscal Year 2014: ¥4,420,000 (Direct Cost: ¥3,400,000、Indirect Cost: ¥1,020,000)
Keywordsマーケティング / 社会システム工学 / 社会シミュレーション
Outline of Final Research Achievements

To date, agent-based social simulation (ABSS) is a popular method to study the behavior of a social system and the interaction of the constituent members of the system. With the development of information technologies, many ABSS approaches have been proposed with wide application. However, the definitive methodology for modeling of the agent’s behavior in ABSS has not been established yet. This study proposed a new methodology of modeling of the agent’s behavior in ABSS using Bayesian network based on the questionnaire survey. This method enables us to simultaneously perform the construction of the agent's behavior model and the estimation of the internal parameters within the model. This study took Japanese medical insurance market as an example, since this complicated market deserves detailed consideration. We verified the effectiveness of the proposed methodology by applying the scenario analysis to this case.

Report

(5 results)
  • 2017 Annual Research Report   Final Research Report ( PDF )
  • 2016 Annual Research Report
  • 2015 Annual Research Report
  • 2014 Annual Research Report
  • Research Products

    (18 results)

All 2018 2017 2016 2015 2014

All Journal Article (6 results) (of which Peer Reviewed: 6 results,  Acknowledgement Compliant: 2 results) Presentation (12 results) (of which Int'l Joint Research: 4 results)

  • [Journal Article] Knowledge Extraction from Web-Based Consumer Surveys: Bayesian Networks with Feature Selection2018

    • Author(s)
      Yoko Ishino
    • Journal Title

      International Journal of Web Engineering and Technology

      Volume: 印刷中

    • Related Report
      2017 Annual Research Report
    • Peer Reviewed
  • [Journal Article] Characterization of Consumers’ Behavior in Medical Insurance Market with Agent Parameters’ Estimation Process Using Bayesian Network2018

    • Author(s)
      Ren Suzuki, Yoko Ishino, Shingo Takahashi
    • Journal Title

      Post-proceedings of AI-BIZ

      Volume: 印刷中

    • Related Report
      2017 Annual Research Report
    • Peer Reviewed
  • [Journal Article] Essence of Growing Health Food Markets in Asian Countries2017

    • Author(s)
      Hideyuki Aoki, Yoko Ishino
    • Journal Title

      Journal on Innovation and Sustainability

      Volume: 8 Pages: 108-117

    • Related Report
      2017 Annual Research Report
    • Peer Reviewed
  • [Journal Article] Method for Getting Parameters of Agent-Based Modeling Using Bayesian Network: A Case of Medical Insurance Market2017

    • Author(s)
      Osamu Matsumoto, Masashi Miyazaki, Yoko Ishino, Shingo Takahashi
    • Journal Title

      Agent-Based Approaches in Economics and Social Complex Systems IX

      Volume: - Pages: 45-57

    • DOI

      10.1007/978-981-10-3662-0_4

    • ISBN
      9789811036613, 9789811036620
    • Related Report
      2017 Annual Research Report
    • Peer Reviewed
  • [Journal Article] Essence of Growing Health Food Markets in Asian Countries2016

    • Author(s)
      Hideyuki Aoki, Yoko Ishino
    • Journal Title

      Proceedings of the 13th International Conference on Innovation and Management (ICIM 2016)

      Volume: -

    • Related Report
      2016 Annual Research Report
    • Peer Reviewed / Acknowledgement Compliant
  • [Journal Article] Method for Getting Parameters of Agent-based Model using Bayesian Network: A Case of Medical Insurance Market2015

    • Author(s)
      Osamu Matsumoto, Masashi Miyazaki, Yoko Ishino, Shingo Takahashi
    • Journal Title

      Proceedings of the 9th International Workshop on Agent-based Approach in Economic and Social Complex Systems

      Volume: 1 Pages: 145-157

    • Related Report
      2015 Annual Research Report
    • Peer Reviewed / Acknowledgement Compliant
  • [Presentation] Characteristic Analysis of Medical Insurance Market Using Model Parameter Estimation based on Bayesian Network2017

    • Author(s)
      Ren Suzuki, Yoko Ishino, Shingo Takahashi
    • Organizer
      AI-BIZ2017
    • Related Report
      2017 Annual Research Report
    • Int'l Joint Research
  • [Presentation] Effects of Doctor Networking on Diffusion of New Cancer Therapy2017

    • Author(s)
      Yoko Ishino, Ken Kaminishi
    • Organizer
      Portland International Conference on Management of Engineering and Technology 2017 (PICMET’17)
    • Related Report
      2017 Annual Research Report
    • Int'l Joint Research
  • [Presentation] 医療保険市場の消費者行動モデルと市場の特性分析-ベイジアンネットワーク によるモデルパラメータの推定2017

    • Author(s)
      鈴木廉,石野洋子,高橋真吾
    • Organizer
      第14回社会システム部会研究会(SocSys014),計測自動制御学会 システム・情報部門 社会システム部会研究会
    • Related Report
      2017 Annual Research Report
  • [Presentation] 医療保険市場の特性分析-ベイジアンネットワークを用いた消費者行動モデルの構築とモデルパラメータの推定-2017

    • Author(s)
      鈴木廉,石野洋子,高橋真吾
    • Organizer
      第7回人工知能学会:ビジネス・インフォマティクス研究会(7th SIG-BI)
    • Related Report
      2017 Annual Research Report
  • [Presentation] 医療保険市場の消費者行動モデルと市場の特性分析-ベイジアンネットワーク によるモデルパラメータの推定-2016

    • Author(s)
      鈴木廉,高橋真吾,石野洋子
    • Organizer
      計測自動制御学会(SICE)システム・情報部門学術講演会2016(SSI2016)
    • Place of Presentation
      ウカルちゃんアリーナ(滋賀県立体育館)滋賀県大津市
    • Year and Date
      2016-12-06
    • Related Report
      2016 Annual Research Report
  • [Presentation] Essence of Growing Health Food Markets in Asian Countries2016

    • Author(s)
      Hideyuki Aoki, Yoko Ishino
    • Organizer
      The 13th International Conference on Innovation and Management (ICIM 2016)
    • Place of Presentation
      Kuala Lumpur, Malaysia
    • Year and Date
      2016-11-28
    • Related Report
      2016 Annual Research Report
    • Int'l Joint Research
  • [Presentation] がん新規治療法の市場戦略の研究2016

    • Author(s)
      石野洋子
    • Organizer
      2016年度人工知能学会全国大会
    • Place of Presentation
      北九州国際会議場(福岡県北九州市小倉北区浅野)
    • Year and Date
      2016-06-06
    • Related Report
      2016 Annual Research Report
  • [Presentation] がん新規治療法普及のシミュレーション研究に向けて2016

    • Author(s)
      石野洋子
    • Organizer
      第10回社会システム部会研究会(Socsys010),計測自動制御学会 システム・情報部門 社会システム部会研究会
    • Place of Presentation
      大濱信泉記念館(沖縄県石垣市)
    • Year and Date
      2016-03-16
    • Related Report
      2015 Annual Research Report
  • [Presentation] がん専門医の新規治療法採用行動の研究2016

    • Author(s)
      石野洋子
    • Organizer
      第22回社会情報システム学シンポジウム
    • Place of Presentation
      電気通信大学(東京都調布市調布ヶ丘)
    • Year and Date
      2016-01-21
    • Related Report
      2015 Annual Research Report
  • [Presentation] Method for Getting Parameters of Agent-based Model using Bayesian Network: A Case of Medical Insurance Market2015

    • Author(s)
      Osamu Matsumoto, Masashi Miyazaki, Yoko Ishino, Shingo Takahashi
    • Organizer
      the 9th International Workshop on Agent-based Approach in Economic and Social Complex Systems (AESCS 2015)
    • Place of Presentation
      Bali, Indonesia
    • Year and Date
      2015-09-09
    • Related Report
      2015 Annual Research Report
    • Int'l Joint Research
  • [Presentation] Bayesian Networkを用いたエージェント行動モデルのパラメータ取得手法の提案~民間医療保険市場における消費者行動の分析を事例として2015

    • Author(s)
      松本修,宮崎真志,高橋真吾,石野洋子
    • Organizer
      人工知能学会,第2回ビジネス・インフォマティクス研究会 (SIG-BI)
    • Place of Presentation
      ホテルアトメールエメラルド宮古島(沖縄県宮古島市平良字下里)
    • Year and Date
      2015-03-16
    • Related Report
      2014 Annual Research Report
  • [Presentation] Consumer Attitude toward Home Electronics and Information Technology Relating to Healthcare Innovation2014

    • Author(s)
      Yoko Ishino
    • Organizer
      the 11th International Conference on Innovation and Management (ICIM 2014)
    • Place of Presentation
      Vaasa, Finland
    • Year and Date
      2014-11-17 – 2014-11-19
    • Related Report
      2014 Annual Research Report

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Published: 2014-04-04   Modified: 2023-03-16  

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