The Image of Prime Minister in the Public Mind
| Project/Area Number |
26380162
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| Research Category |
Grant-in-Aid for Scientific Research (C)
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| Allocation Type | Multi-year Fund |
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| Section | 一般 |
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| Research Field |
Politics
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| Research Institution | The University of Tokyo |
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Principal Investigator |
Maeda Yukio 東京大学, 社会科学研究所, 教授 (30347257)
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| Co-Investigator(Renkei-kenkyūsha) |
HIRANO Hiroshi 学習院大学, 法学部, 教授 (90222249)
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| Project Period (FY) |
2014-04-01 – 2017-03-31
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| Project Status |
Completed (Fiscal Year 2016)
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| Budget Amount *help |
¥2,080,000 (Direct Cost: ¥1,600,000、Indirect Cost: ¥480,000)
Fiscal Year 2016: ¥520,000 (Direct Cost: ¥400,000、Indirect Cost: ¥120,000)
Fiscal Year 2015: ¥650,000 (Direct Cost: ¥500,000、Indirect Cost: ¥150,000)
Fiscal Year 2014: ¥910,000 (Direct Cost: ¥700,000、Indirect Cost: ¥210,000)
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| Keywords | 世論調査 / 首相 / 内閣支持 / マスメディア / 政治報道 / テキスト分析 / 世論 / 投票行動 / 首相イメージ / 選挙調査 / 内容分析 / 総理大臣 / 自由回答 / 政治意識 / テキストデータ |
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| Outline of Final Research Achievements |
Maintaining high approval rating is indispensable for the Prime Minister to stay in power. This study examines the images of prime minister in the public mind. In particular, I analyze how these images influence his approval rating, and how these evaluations lead to individual voting decision on the Election Day using the large scale election survey data (JES-IV). Special effort is made to classifying the answers to the open-ended question on like/dislike about the prime minister. Those classifications, in turn, are used to test the hypothesis regarding how the image of the prime minister affects voters' approval.
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Report
(4 results)
Research Products
(6 results)
