Theoretical and empirical analyses on market share turnover processes through disruptive innovtions.
| Project/Area Number |
26380528
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| Research Category |
Grant-in-Aid for Scientific Research (C)
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| Allocation Type | Multi-year Fund |
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| Section | 一般 |
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| Research Field |
Management
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| Research Institution | Sophia University |
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Principal Investigator |
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| Co-Investigator(Kenkyū-buntansha) |
石井 昌宏 上智大学, 経済学部, 教授 (90323881)
小阪 玄次郎 上智大学, 経済学部, 准教授 (90582297)
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| Project Period (FY) |
2014-04-01 – 2017-03-31
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| Project Status |
Completed (Fiscal Year 2016)
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| Budget Amount *help |
¥4,680,000 (Direct Cost: ¥3,600,000、Indirect Cost: ¥1,080,000)
Fiscal Year 2016: ¥1,300,000 (Direct Cost: ¥1,000,000、Indirect Cost: ¥300,000)
Fiscal Year 2015: ¥1,690,000 (Direct Cost: ¥1,300,000、Indirect Cost: ¥390,000)
Fiscal Year 2014: ¥1,690,000 (Direct Cost: ¥1,300,000、Indirect Cost: ¥390,000)
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| Keywords | 経営戦略 / 技術経営 / イノベーション / 市場シェア / 経営学 |
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| Outline of Final Research Achievements |
The purpose of this research is to clarify the mechanism that disruptive innovations lead to the market share turnovers. Based on case studies of digital still camera and contact lenses, we discussed that disruptive innovations bring new value propositions to the markets, and they lead market share changes. Also we developed some mathematical models to examine processes of market share turnover by the innovations.
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Report
(4 results)
Research Products
(16 results)
