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2017 Fiscal Year Final Research Report

A study on the formation of injunctive norm by normative propagation

Research Project

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Project/Area Number 15K17250
Research Category

Grant-in-Aid for Young Scientists (B)

Allocation TypeMulti-year Fund
Research Field Social psychology
Research InstitutionKwansei Gakuin University

Principal Investigator

SHIMIZU Hiroshi  関西学院大学, 社会学部, 准教授 (60621604)

Project Period (FY) 2015-04-01 – 2018-03-31
Keywords社会規範 / 命令的規範 / 世代交代 / 教育 / 文化進化理論
Outline of Final Research Achievements

The purpose of this study was to clarify how social norms, especially injunctive norms (ought to~), arise in society. In economics and evolutionary biology, the equilibrium of games or biological strategies has been defined as norms. The equilibriums of the game, however, are the uniform behavior patterns. These patterns are not the injunctive norm, but the descriptive norm. In this research, we propose the hypothesis that both generations of change and education are necessary to generate the injunctive norms. The results of group experiments clarified that a group with generation change produces the injunctive norm rather than a group without it. These results might bring some theoretical contributions to cultural evolution theory.

Free Research Field

社会心理学

URL: 

Published: 2019-03-29  

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