Sustainable CSR Enterprise and Rural Community Business Models

2019 Fiscal Year Final Research Report

• Project/Area Number: 17K03914
• Research Category: Grant-in-Aid for Scientific Research (C)
• Allocation Type: Multi-year Fund
• Section: 一般
• Research Field: Management
• Research Institution: Ritsumeikan Asia Pacific University
• Principal Investigator: Drummond Damon 立命館アジア太平洋大学, 国際経営学部, 准教授 (30341613)
• Co-Investigator(Kenkyū-buntansha): 李 只香 九州共立大学, 経済学部, 教授 (80309731)
• Project Period (FY): 2017-04-01 – 2020-03-31
• Keywords: Community Business / Rural Community / Social Sustainability

Outline of Final Research Achievements

This grant facilitated research on rural community business (CB) and identified successful methods for the revitalization of failing rural societies in six regions. The chief finding was the role of a significant leader alongside the presence of government, NGO and enterprise support networks.
It was found that success for rural CB is not necessarily driven nor measured by normally profit goals but rather social sustainability or CB goals are more about basic sustainability of the societal or community culture. The research has identified effective types of partner collaborations by the regional case studies and methods collated. Results suggest best practice methods for future success. Hence the research will contribute to defining an important and growing rural effort for revitalization to reach societies ‘social sustainability’ goals.

Free Research Field

Management

Academic Significance and Societal Importance of the Research Achievements

社会にとって、これらの結果は、衰退する農村社会またはコミュニティ文化を維持するための成功方法を理解するために重要である。
結果は、将来の成功のためのベストプラクティスの方法を示しており、結果は地域再生のための取り組みを定義することに貢献している。