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2007 Fiscal Year Final Research Report Summary

Research of the Japanese Wholesale Innovation

Research Project

Project/Area Number 18530329
Research Category

Grant-in-Aid for Scientific Research (C)

Allocation TypeSingle-year Grants
Section一般
Research Field Commerce
Research InstitutionKobe University

Principal Investigator

MARUYAMA Masayoshi  Kobe University, Graduate School of Business Administration, Professor (60135928)

Project Period (FY) 2006 – 2007
Keywordssupply chain / wholesale market / fresh produce / vertical co-ordination / auction sales / negotiated sales / フランチャイズ
Research Abstract

This is a part of my research project about the revolution in the Japanese distribution system since 1990s. In this research, I shed lights on the changes of supply chains for processed foods and fresh produce. The concentration in large retail firms is having a major impact on supply chain organization, and their buying power and supply contracts have led to a profound change in the fresh fruit and vegetable industry. Closer vertical coordination has occurred as the use of spot markets has declined. This research proposes a model of a three-level supply chain consisting of producers, a wholesaler, and a retailer under the influence of two kinds of uncertainties with respect to product quality and retail demand. We use this model to consider the effects of vertical coordination on output, prices, and the welfare of the various participants.
The results of research are reported in the COE seminar at the Kyoto University, and also in the foreign countries: European Institutes of Retailing and Service Studies, 9-11 July, 2006, Budapest, Hungary, Australia and New Zealand Marketing Academy Conference, 4-6 December, 2006, Brisbane, Australia., The 36^th European Marketing Academy Conference, 22-25 May, 2007, Reykjavik, Iceland., The 34^th Annual Conference of the European Association for Research in Industrial Economics, 6-9 September, 2007, Valencia, Spain. The Australia & New Zealand Marketing Academy Conference 2007, 3-5 December, 2007, Dunedin, New Zealand. All China Economics International Conference 2007, 12-14 December, 2007, Hong Kong, China.

  • Research Products

    (23 results)

All 2007 2006 Other

All Journal Article (12 results) (of which Peer Reviewed: 3 results) Presentation (10 results) Remarks (1 results)

  • [Journal Article] The Evolution of Fresh Produce Supply Chain: From Spot Transactions to Contracts2007

    • Author(s)
      Masayoshi Maruyama and Mitsunori Hirogaki
    • Journal Title

      International Review of Retail Distribution and Consumer Research 17

      Pages: 359-376

    • Description
      「研究成果報告書概要(和文)」より
    • Peer Reviewed
  • [Journal Article] Strategic Interaction in a Three-Level Supply Chain: Incentive for Vertical Coordination2007

    • Author(s)
      Masayashi Maruyama
    • Journal Title

      The Proceeding of 13th Conference of European Institutes of Retail and Service Studies

    • Description
      「研究成果報告書概要(和文)」より
    • Peer Reviewed
  • [Journal Article] The Evolution of Fresh Produce Supply Chain: From Spot Transactions to Contracts2007

    • Author(s)
      Masayoshi, Maruyama, Mitsunori, Hirogaki
    • Journal Title

      International Review of Retail Distribution and Consumer Research Vol. 17, No. 4

      Pages: 359-376

    • Description
      「研究成果報告書概要(欧文)」より
  • [Journal Article] raditional Bazaar or Supermarket: A Probit Analysis of Affluent Consumers Perceptions in Hanoi2007

    • Author(s)
      Masayoshi, Mamyama, Le, Viet Trung
    • Journal Title

      International Review of Retail, Distribution and Consumer Research Vol. 17, No. 3

      Pages: 233-252

    • Description
      「研究成果報告書概要(欧文)」より
  • [Journal Article] Supermarkets in Vietnam: Opportunities and Obstacles2007

    • Author(s)
      Masayoshi, Maruyama, Le, Viet Trung
    • Journal Title

      Asian Economic Journal Vol. 21, No. 1

      Pages: 19-46

    • Description
      「研究成果報告書概要(欧文)」より
  • [Journal Article] Empirical Analysis of Informal Market in Vietnam2007

    • Author(s)
      Masayoshi, Maruyama, Le, Viet Trung
    • Journal Title

      The Proceedings of the Australia & New Zealand Marketing Academy Conference 2007

    • Description
      「研究成果報告書概要(欧文)」より
  • [Journal Article] Platform Strategy of Video Game Software: Theory and Evidence2007

    • Author(s)
      Masayoshi, Maruyama, Kenichi, Ohkita
    • Journal Title

      The Proceedings of the Australia & New Zealand Marketing Academy Conference 2007

    • Description
      「研究成果報告書概要(欧文)」より
  • [Journal Article] Vertical Coordination in Agricultural Markets2006

    • Author(s)
      Masayoshi Maruyama and Mitsunori Hirogaki,
    • Journal Title

      The Proceedings of the Australia & New Zealand Marketing Academy Conference 2006

    • Description
      「研究成果報告書概要(和文)」より
    • Peer Reviewed
  • [Journal Article] A Probit Analysis of Consumer Shopping Behavior2006

    • Author(s)
      Masayoshi, Maruyama, Le, Viet Trung
    • Journal Title

      The Proceedings of the Australia & New Zealand Marketing Academy Conference 2006

    • Description
      「研究成果報告書概要(欧文)」より
  • [Journal Article] Vertical Coordination in Agricultural Markets2006

    • Author(s)
      Masayoshi, Maruyama, Mitsunori, Hirogaki
    • Journal Title

      The Proceedings of the Australia & New Zealand Marketing Academy Conference 2006

    • Description
      「研究成果報告書概要(欧文)」より
  • [Journal Article] Strategic Interaction in a Three-Level Supply Chain: Incentive for Vertical Coordination2006

    • Author(s)
      Masayoshi, Mamyama
    • Journal Title

      The Proceeding of I3th Conference of European Institutes of Retail and Service Studies

    • Description
      「研究成果報告書概要(欧文)」より
  • [Journal Article] High Shopping Frequency of Vietnamese Consumers: Theory and Measurement

    • Author(s)
      Masayoshi, Maruyama, Le, Viet Trung
    • Journal Title

      Applied Economics Letters, forthcoming in 2007

    • Description
      「研究成果報告書概要(欧文)」より
  • [Presentation] The Rise of Pavement Economy: Theory and Empirical Analysis2007

    • Author(s)
      Masayoshi, Maruyama, Le, Viet, Trung
    • Organizer
      All China Economics International Conference 2007
    • Place of Presentation
      Hong Kong, China
    • Year and Date
      20071212-14
    • Description
      「研究成果報告書概要(欧文)」より
  • [Presentation] Empirical Analysis of Informal Market in Vietnam2007

    • Author(s)
      Masayoshi, Maruyama, Le, Viet, Trung
    • Organizer
      The Australia & New Zealand Marketing Academy Conference 2007
    • Year and Date
      20071203-05
    • Description
      「研究成果報告書概要(欧文)」より
  • [Presentation] Platform Strategy of Video Game Software: Theory and Evidence2007

    • Author(s)
      Masayoshi, Maruyama, Kenichi, Ohkita
    • Organizer
      The Australia & New Zealand Marketing Academy Conference 2007
    • Place of Presentation
      Dunedin. New Zealand
    • Year and Date
      20071203-05
    • Description
      「研究成果報告書概要(欧文)」より
  • [Presentation] The Logic of Franchise Contracts: Some Empirical Results2007

    • Author(s)
      Masayoshi Maruyama
    • Organizer
      The 34th Annuai Conference of the European Association for Research in Industrial Economics
    • Place of Presentation
      Valencia, Spain
    • Year and Date
      20070906-09
    • Description
      「研究成果報告書概要(和文)」より
  • [Presentation] The Logic of Franchise Contracts: Some Empirical Results2007

    • Author(s)
      Masayoshi, Maruyama, Yu, Yamashita
    • Organizer
      The 34th Annual Conference of the European Association for Research in Industrial Economics
    • Place of Presentation
      Valencia. Spain
    • Year and Date
      20070906-09
    • Description
      「研究成果報告書概要(欧文)」より
  • [Presentation] The Logic of Franchise Contracts: Some Empirical Results2007

    • Author(s)
      Masayoshi, Maruyama, Yu, Yamashita
    • Organizer
      The 36d, European Marketing Academy Conference
    • Place of Presentation
      Reykjavik, Iceland
    • Year and Date
      20070522-25
    • Description
      「研究成果報告書概要(欧文)」より
  • [Presentation] A Probit Analysis of Consumer Shopping Behavior2006

    • Author(s)
      Masayoshi, Maruyama, Le, Viet, Trung
    • Organizer
      The Australia & New Zealand Marketing Academy Conference 2006
    • Place of Presentation
      Brisbane, Australia
    • Year and Date
      20061204-06
    • Description
      「研究成果報告書概要(欧文)」より
  • [Presentation] Vertical Coordination in Agricultural Markets2006

    • Author(s)
      Masayoshi, Maruyama, Mitsunori, Hirogaki
    • Organizer
      The Australia & New Zealand Marketing Academy Conference 2006
    • Place of Presentation
      Brisbane, Australia
    • Year and Date
      20061204-06
    • Description
      「研究成果報告書概要(欧文)」より
  • [Presentation] Whether or not to Price Discriminate in a Duopoly with Switching Costs2006

    • Author(s)
      Yuncheol, Jeong, Masayoshi, Maruyama
    • Organizer
      The 33rd Annual Conference of the European Association for Research in Industrial Economics
    • Place of Presentation
      Amsterdam, Holland
    • Year and Date
      20060825-26
    • Description
      「研究成果報告書概要(欧文)」より
  • [Presentation] Strategic Interaction in a Three-Level Supply Chain: Incentive for Vertical Coordination2006

    • Author(s)
      Masayoshi, Mamyama
    • Organizer
      The Ir Conference of European Institutes of Retail and Service Studies
    • Place of Presentation
      Budapest, Hungary
    • Year and Date
      20060709-11
    • Description
      「研究成果報告書概要(欧文)」より
  • [Remarks] 「研究成果報告書概要(和文)」より

    • URL

      http://www.b.kobe-u.ac.jp/resource/staff/faculty/maruyama.html

URL: 

Published: 2010-02-04  

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