2009 Fiscal Year Final Research Report
Theoretical and empirical study of the third degree price discrimination and the horizontal product differentiation in a duopoly competition
| Project/Area Number |
19730288
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| Research Category |
Grant-in-Aid for Young Scientists (B)
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| Allocation Type | Single-year Grants |
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| Research Field |
Commerce
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| Research Institution | Keio University |
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Principal Investigator |
JEONG Yuncheol Keio University, 商学部, 准教授 (10439218)
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| Project Period (FY) |
2007 – 2009
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| Keywords | 商業学 / マーケティング経済学 / 応用ミクロ経済学 / ビジネスエコノミクス |
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| Research Abstract |
My research is focused on the competition with horizontally differentiated product in a duopoly market. In this kind of market, I analyze how the existence of consumer's switching costs influences the firm's strategy of behavior-based price discrimination in a two-period model. I have some theoretical results with game-theory approach, and they have many empirical implications on this kind of market such as a mobile telecommunication market.
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