2011 Fiscal Year Final Research Report
Medical cooperation management in medical institution management-from the viewpoint of communication and electronic medical recoding system-
| Project/Area Number |
20730242
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| Research Category |
Grant-in-Aid for Young Scientists (B)
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| Allocation Type | Single-year Grants |
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| Research Field |
Business administration
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| Research Institution | Doshisha University |
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Principal Investigator |
TOMITA Kenji 同志社大学, 商学部, 准教授 (40329149)
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| Project Period (FY) |
2008 – 2011
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| Keywords | 医療経営 / 医療連携 / 医療の質 / 職務満足 |
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| Research Abstract |
When we focused on the prior research on the medical institution management and medical cooperation, the many were researched by medical doctors. We researched effective way of medical cooperation from the viewpoint of business administration and marketing, and investigated the policy for managing medical cooperation, focusing on communication and an electronic medical recoding system. Specifically, we conducted interview investigation to medical institutions, and questionnaire investigation.
Although we were able to find some hospitals actually positive to medical cooperation, we could not necessarily say that the strategy plan of hospital management by the chairmen of the board of directors and the directors permeated the doctors. Moreover, we found that doctors are hardly communicating with the cooperative medical institution.
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[Journal Article] リレーションシップ・マーケティング入門2008
Author(s)
冨田健司
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Journal Title
地域連携network(日総研出版)
Volume: 第1巻第1号(創刊号),第1巻第2号,第1巻第3号,第1巻第4号,第1巻第5号,第1巻第6号
Pages: 83-86, 34-38, 75-79, 78-82, 59-63, 73-77
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