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2010 Fiscal Year Final Research Report

Research on Functions of Corporate Real Estate in Business Administration and Development of CRE management model

Research Project

  • PDF
Project/Area Number 20730273
Research Category

Grant-in-Aid for Young Scientists (B)

Allocation TypeSingle-year Grants
Research Field Business administration
Research InstitutionAino University

Principal Investigator

OI Tatsuo  Aino University, 医療保健学部, 准教授 (10367881)

Project Period (FY) 2008 – 2010
Keywords企業不動産 / 企業経営
Research Abstract

CRE is an acronym for Corporate Real Estate, which means real estate utilized by corporations. "Utilized" in this case means owned or leased by the corporation in question and used for core business or investment. In Japan, the term "CRE" did not come to be used until the mid-2000s, but before that, many managers had already recognized that real estate (especially land) is one of the most essential business resources. The problem seems to lie in the fact that Japanese executives do not understand CRE management. Recently, Japanese CRE management has made considerable progress in terms of both quality and quantity, and many books, papers, guidelines, and case reports on CRE management have been published. In particular, overseas findings have been imported into Japan. However, it seems that Japanese CRE management research goes off in somewhat different directions. The main purpose of this research is to explain the characteristics and problems of Japanese CRE management. The principal CRE management in Japan is categorized as cost reduction, workplace strategy, and portfolio optimization. These strategies are separate from each other. In addition, it is discussed that ICT, as well as a dedicated department staffed with qualified CRE management personnel are needed in order to manage CRE adequately. However, because some CEOs misunderstand these and believe that such will be an excessive strain on their business resources, some CEOs are led to abandon the practice of CRE management. Due to these reasons, CRE management is not really prevalent in Japan. In fact, CRE management takes many and varied forms, but it seems that some methods apply to all cases in Japan. Each corporation needs to formulate its own CRE management by itself. Through this process, a more intelligent theoretical framework is expected to develop.

  • Research Products

    (9 results)

All 2011 2010 2009 2008

All Journal Article (5 results) (of which Peer Reviewed: 1 results) Presentation (2 results) Book (2 results)

  • [Journal Article] Statistics on disabled people in Japan2010

    • Author(s)
      Tatsuo Oi
    • Journal Title

      Aino Journal Vol.8

      Pages: 3-10

    • Peer Reviewed
  • [Journal Article] 世界のPRE戦略の動向(2)2009

    • Author(s)
      大井達雄
    • Journal Title

      CRECジャーナル(CREマネジメントコンソーシアム) Vol.7

      Pages: 15-18

  • [Journal Article] 日本におけるPREマネジメントの現状と課題--英国との比較を通じて2009

    • Author(s)
      大井達雄
    • Journal Title

      日本不動産学会誌 Vol.23 No.2

      Pages: 93-98

  • [Journal Article] 世界のPRE戦略の動向(3)2009

    • Author(s)
      大井達雄
    • Journal Title

      CRECジャーナル(CREマネジメントコンソーシアム) Vol.8

      Pages: 14-17

  • [Journal Article] 世界のPRE戦略の動向2008

    • Author(s)
      大井達雄
    • Journal Title

      CRECジャーナル(CREマネジメントコンソーシアム) Vol.6

      Pages: 8-11

  • [Presentation] The Development of Corporate Real Estate Management Research in Japan2011

    • Author(s)
      Tatsuo Oi
    • Organizer
      18^<th> European Real Estate Society Annual Conference
    • Place of Presentation
      オランダ・アイントホーフェン工科大学
    • Year and Date
      2011-06-16
  • [Presentation] Corporate Real Estate Management in Japan2010

    • Author(s)
      Tatsuo Oi
    • Organizer
      16^<th> Pacific Rim Real Estate Society Annual Conference
    • Place of Presentation
      ニュージーランド・ウェリントン
    • Year and Date
      2010-01-25
  • [Book] 観光入門(青木義英・廣岡裕一・神田孝治編著)第17章観光統計2011

    • Author(s)
      大井達雄
    • Total Pages
      104-109
    • Publisher
      新曜社
  • [Book] 企業倫理を歩む道-その理論と実践-(田中照純,劉容菁,西村剛編著)第6章企業倫理と販売-不動産業の事例-2010

    • Author(s)
      大井達雄
    • Total Pages
      131-150
    • Publisher
      晃洋書房

URL: 

Published: 2012-02-13   Modified: 2016-04-21  

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