2011 Fiscal Year Final Research Report

A study of functions of local TV and cable TV stations as local media

Research Project

Project/Area Number	21730424
Research Category	Grant-in-Aid for Young Scientists (B)
Allocation Type	Single-year Grants
Research Field	Sociology
Research Institution	Toyo University
Principal Investigator	OTANI Naoko 東洋大学, 社会学部, 准教授 (50364716)
Project Period (FY)	2009 – 2011
Keywords	地上波デジタル化 / ケーブルテレビ / ローカル局 / 地域メディア
Research Abstract	This study investigates the present situation and future problems of digitized television broadcasting. The study attempts to reach the actual state of local TV and cable TV, which have fulfilled a function as local media, from the viewpoint of both hardware and software. It also discusses the way that local media should be in the future. The results show that non-broadcasting service provided through digitization tends to be diverse while the software does not change much. Moreover, the results indicate that both local TV and cable TV will attach great importance to their social function as local media in the future.

(1 results)