2023 Fiscal Year Annual Research Report
Organizational attention, managerial bias, and strategic actions under unexpected disruption: Evidence from the COVID-19 pandemic
| Project/Area Number |
22K13472
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| Research Institution | Hitotsubashi University |
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Principal Investigator |
Lee Jinju (リジンジュ) 一橋大学, 大学院経営管理研究科, 講師 (30870224)
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| Project Period (FY) |
2022-04-01 – 2024-03-31
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| Keywords | Attention-based View / Covid-19 / Competitive Strategy |
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| Outline of Annual Research Achievements |
This research draws on the attention-based view (ABV) of strategy and behavioral strategy frameworks, focusing on two main objectives in the context of the COVID-19 pandemic. First objective is to identify emerging types of organizational attention: selective focus and distribution of attention. Second is to explore the relationship between these types of attention, and their impact on decision-making. The study analyzed 57 airlines and 20 pharmaceutical companies using text analysis and financial data collection. Findings reveal that an organization's emphasis on either cost-saving or revenue-generating strategies, or its orientation towards short-term versus long-term goals, is influenced by ownership structure, past financial performance, and strategic alliances.
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