co-creation of value between kibs and manufacturing companies:international empirical study on new innovation model

2014 Fiscal Year Final Research Report

• Project/Area Number: 23330119
• Research Category: Grant-in-Aid for Scientific Research (B)
• Allocation Type: Single-year Grants
• Section: 一般
• Research Field: Business administration
• Research Institution: Tohoku University
• Principal Investigator: NAGAHIRA Akio 東北大学, 工学(系)研究科(研究院), 教授 (10323122)
• Project Period (FY): 2011-04-01 – 2015-03-31
• Keywords: KIBS / Fuzzy Front End / 価値共創 / イノベーション / 新製品開発 / 韓国企業との比較 / 不確実性の低減 / 構造方程式モデリング

Outline of Final Research Achievements

The large scale questionnaire survey was conducted to the total of 2188 manufacturing companies in which located in Japan.The number of valid respondents were 326. This data were tested with SmartPLS2.0 which is software of a structure equation modeling. The results show that co-creation of value activities between manufacturers and KIBS were put into effect during the fuzzy front end (FFE) phases. The radical NPD projects were significantly　more innovative than the incremental NPD projects. The radical NPD　projects were more innovative with regard to　technology and market. Our analysis results make clear that KIBS contributed to the radical innovation more than the incremental innovation. In other word, KIBSs reduce the technical and the market uncertainty. The manufacturing companies collaborated with more than one KIBS depending on stages of a new product development process. I reveal that manufacturing companies　tend to emphasize the quality of KIBS in selection of KIBS.

Free Research Field

社会システム工学