2013 Fiscal Year Final Research Report
Simulation analysis and business game development for service innovation
| Project/Area Number |
23330125
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| Research Category |
Grant-in-Aid for Scientific Research (B)
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| Allocation Type | Single-year Grants |
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| Section | 一般 |
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| Research Field |
Business administration
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| Research Institution | Yokohama National University |
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Principal Investigator |
SHIRAI hiroaki 横浜国立大学, 国際社会科学研究院, 教授 (70334620)
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| Co-Investigator(Kenkyū-buntansha) |
MATSUI Yoshiki 横浜国立大学, 大学院・国際社会科学研究院, 教授 (70173789)
SATO Ryo 横浜国立大学, 大学院・国際社会科学研究院, 教授 (00178790)
TANABU Motonari 横浜国立大学, 大学院・国際社会科学研究院, 教授 (10313462)
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| Project Period (FY) |
2011-04-01 – 2014-03-31
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| Keywords | サービス / イノベーション / SCM / シミュレーション / ビジネスゲーム |
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| Research Abstract |
We have analyzed various service business in the society by comparing deifferences
between behaviors by human players in business games and behaviors by agents given decision making rules.From this result,we have developed a human base simulation technique as the business analysis methodology,a soft IA(Innovation Architecture) as the methodology for service innovation.And we have enabled various business simulations by building business simulation experiment environment BSel(Business Simulation for e-learning) in the cloud.
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