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2024 Fiscal Year Research-status Report

Muslim-friendly tourism as a pathway for tourism recovery in Japan, post COVID19

Research Project

Project/Area Number 23K17119
Research InstitutionWakayama University

Principal Investigator

ZainalAbidin Husna  和歌山大学, 観光学部, 准教授 (60938108)

Project Period (FY) 2023-04-01 – 2026-03-31
KeywordsTourism management / Tourism marketing / Muslim-friendly tourism / Halal Tourism / Regional revitalization
Outline of Annual Research Achievements

The researcher conducted additional interviews with local tourism stakeholders and visitors. Motivations, opportunities and unique challenges were identified with interviews from Japanese tourism stakeholders. Muslim tourists also depicted interesting characteristics, demonstrating how they negotiate and adapt their Islamic guidelines to non-Muslim destinations.

Current Status of Research Progress
Current Status of Research Progress

2: Research has progressed on the whole more than it was originally planned.

Reason

Research going as planned. In the second year, the researcher planned to carry out data collection. Priliminary literature review, field observations and interviews were made. More data collection will be conducted to ensure data saturdation. Priliminary findings have been shared at international conferences and feedback was received to improved research.

Strategy for Future Research Activity

The researcher will continue with additional interviews with local business stakeholder and visitors. This is to ensure data saturation is achieved. Additionally, the researcher will continue to make field observations based on other Muslim-friendly destinations. At the same time, the research will draft articles to be published in academic journals.

Causes of Carryover

To continue with research and publication.

  • Research Products

    (3 results)

All 2025 2024

All Presentation (3 results) (of which Int'l Joint Research: 1 results,  Invited: 2 results)

  • [Presentation] Unlocking Japan’s Potential in Muslim-Friendly Tourism2025

    • Author(s)
      Husna Zainal Abidin
    • Organizer
      CATS Tourism Online Forum Series Vol 44 by Hokkaido University
    • Invited
  • [Presentation] Exploring Muslim Friendly Tourism Development for Regional Japan: A Visitor Perspective2024

    • Author(s)
      Husna Zainal Abidin
    • Organizer
      The International Conference on Halal and Fatwa 2024
    • Int'l Joint Research
  • [Presentation] Exploring Muslim Friendly Tourism Development for Regional Japan: A business Perspective2024

    • Author(s)
      Husna Zainal Abidin and Cahaya Rizka Putri
    • Organizer
      Tourism for Recovery, Resilience and Regeneration in Rural and Peripheral Areas
    • Invited

URL: 

Published: 2025-12-26  

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