2014 Fiscal Year Final Research Report
Long-run Analysis on Latecomer's Effect: RBV Approach by Strategic Decision Making
Project/Area Number |
24530481
|
Research Category |
Grant-in-Aid for Scientific Research (C)
|
Allocation Type | Multi-year Fund |
Section | 一般 |
Research Field |
Business administration
|
Research Institution | Chuo University |
Principal Investigator |
|
Project Period (FY) |
2012-04-01 – 2015-03-31
|
Keywords | 後発企業効果 / 資源ベースアプローチ / 戦略的意思決定 / 首位逆転 / キャッチアップ / 停滞期 / トップ企業 / 後発企業 |
Outline of Final Research Achievements |
I picked up about 120 potential markets for latecomer’s effect and remade each chart of market share by original source. Consequently, I analyzed 63 markets where the effect was confirmed and I found out important fact-findings as follows. 1) Latecomer’s effect was abounding in medicine manufacture, consumer electrics, and food industry. 2) There were many effects during constrains period. 3) A lot of catching up period was less than 10 years without during slow-moving season. 4) It was indispensable for carrying out the effect to conquer four “walls”, that is, wall of technical capabilities, wall of resources such as engineers, marketing channels, and financial muscle, wall of consumer (switching cost), and wall of first mover’s brand. 5) It was advantageous to latecomers which had internal resources to carry out the effect.
|
Free Research Field |
経営史、戦略論
|