Construction of the foundation of international standard model " Fragrance visualization model by color "

2015 Fiscal Year Final Research Report

• Project/Area Number: 24700266
• Research Category: Grant-in-Aid for Young Scientists (B)
• Allocation Type: Multi-year Fund
• Research Field: Cognitive science
• Research Institution: Waseda University
• Principal Investigator: Miura Kumiko 早稲田大学, 人間科学学術院, その他 (20548705)
• Project Period (FY): 2012-04-01 – 2016-03-31
• Keywords: 色 / 香り / 可視化 / 国際標準モデル

Outline of Final Research Achievements

The purpose of this study is construction of the foundation of international standard model " Fragrance visualization model by color".The target of this survey is Japan, France, Vietnam, and India. We investigated the color to represent the fragrance. The following three factors were obtained by factor analysis for the impression of each fragrance: ＜MILD＞,＜CLEAR＞, and ＜DEEP＞. Based on the results, we found the following associations between fragrance and color: red and purple for ＜MILD＞fragrances (high factor score), blue and green for ＜CLEAR＞ fragrances (high score). Moreover, for ＜DEEP＞fragrances, bright color showed a low score, while dark color showed a high score.

Free Research Field

認知科学