2016 Fiscal Year Final Research Report
Economic analysis of compliance which emphasizes social norms
Project/Area Number |
25380232
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Research Category |
Grant-in-Aid for Scientific Research (C)
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Allocation Type | Multi-year Fund |
Section | 一般 |
Research Field |
Economic theory
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Research Institution | Yamaguchi University |
Principal Investigator |
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Project Period (FY) |
2013-04-01 – 2017-03-31
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Keywords | 社会規範 / 経済秩序 / 経済行動 |
Outline of Final Research Achievements |
This study discusses corporate social performance (CSP) in manager-consumer interactions. The study identifies CSP with the private provision of public goods. The model analyzes two kinds of social preferences: the consumer's taste for CSP and the manager's taste for CSP. The primary force in determining the level of corporate moral conduct is the resulting social satisfaction in the interactions. A behavioral view identifies an alternative source of inertia as the low level of moral conduct insensitive to the social values. The firm operating at the high level of moral conduct focuses on meeting the expectations of socially conscious consumers and improves the provision of public goods.
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Free Research Field |
理論経済学
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