Construction of a scientific basis for designing a face and voice of a "moe" character

2016 Fiscal Year Final Research Report

• Project/Area Number: 25560011
• Research Category: Grant-in-Aid for Challenging Exploratory Research
• Allocation Type: Multi-year Fund
• Research Field: Design science
• Research Institution: Kanazawa Institute of Technology
• Principal Investigator: YAMADA MASASHI 金沢工業大学, 情報フロンティア学部, 教授 (10200742)
• Project Period (FY): 2013-04-01 – 2017-03-31
• Keywords: 萌え / アニメーション / ゲーム / キャラクタ / デザイン / SD法 / 印象評定

Outline of Final Research Achievements

“Moe” characters used to be designed by designers and directors based on their feelings and experiences. In the present study, perceptual experiments revealed the relationship between facial and vocal designs and how they were perceived, and a scientific basis for designing a moe character was constructed. The results of the experiments showed that a moe character possessed a rounder face and more widely-opened eyes than a beautiful female characters. Moreover, a voice of a moe character showed a high fundamental frequency, a high spectrum centroid and a high speed of speech. These characteristics suggested an immature girl.

Free Research Field

エンタテイメント工学