Envisioning Possibility of Corporate Social Responsibility Practices Mediated by Sports
| Project/Area Number |
20530367
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| Research Category |
Grant-in-Aid for Scientific Research (C)
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| Allocation Type | Single-year Grants |
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| Section | 一般 |
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| Research Field |
Business administration
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| Research Institution | Daido Institute of Technology |
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Principal Investigator |
KAWATO Kazuhide Daido Institute of Technology, 情報学部・情報デザイン学科, 特任教授 (40410617)
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| Co-Investigator(Kenkyū-buntansha) |
YOKOYAMA Katsuhiko 同志社大学, スポーツ健康科学部, 教授 (70191517)
IBUKI Yuusuke 京都産業大学, 経営学部, 准教授 (60410255)
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| Co-Investigator(Renkei-kenkyūsha) |
SHIBATA Masao 関西学院大学, 教育学部, 教授 (80131506)
ONO Toyokazu 東海大学, 経営学部, 教授 (90439670)
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| Research Collaborator |
ISHI Satoshi 大阪ガス株式会社
ASAHARA Nobuharu 大阪ガス株式会社
OOYAGI Atsushi 高知中央高校, ゼネラルマネージャー
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| Project Period (FY) |
2008 – 2010
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| Project Status |
Completed (Fiscal Year 2010)
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| Budget Amount *help |
¥3,120,000 (Direct Cost: ¥2,400,000、Indirect Cost: ¥720,000)
Fiscal Year 2010: ¥910,000 (Direct Cost: ¥700,000、Indirect Cost: ¥210,000)
Fiscal Year 2009: ¥910,000 (Direct Cost: ¥700,000、Indirect Cost: ¥210,000)
Fiscal Year 2008: ¥1,300,000 (Direct Cost: ¥1,000,000、Indirect Cost: ¥300,000)
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| Keywords | コーポレート・コミュニケーション / CSR(企業の社会的責任) / スポーツ広報 / メディアスポーツ報道 / ソーシャル・キャピタル / 企業スポーツ / 大学スポーツ / グローバル・コンパクト / スポーツ施設 / 朝原プロジェクト / CSR / 企業の社会的責任 / 経営学 / スポーツ政策 / 企業の社会的責任(CSR) / スポーツ上部団体 |
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| Research Abstract |
This study obtained the following three results about the hypothesis that sports were effective as a medium for corporate social responsibility (CSR) practices. First, for a basic theory and the result index development, we made concept progress from CSR to social capital (SC) and Global Compact (GC). Second, we found various facts about CSR activities through variable investigations in Japan, China, and South Korea. Finally, we accomplished publication preparation and four academic presentations as results reports.
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Report
(4 results)
Research Products
(7 results)
