A Study on the Possibility of e-commerce in agricultural products distribution

Research Project

Project/Area Number	22720316
Research Category	Grant-in-Aid for Young Scientists (B)
Allocation Type	Single-year Grants
Research Field	Human geography
Research Institution	Takushoku University
Principal Investigator	IKEDA Masashi 拓殖大学, 商学部, 助教 (70555101)
Project Period (FY)	2010 – 2011
Project Status	Completed (Fiscal Year 2011)
Budget Amount *help	¥1,690,000 (Direct Cost: ¥1,300,000、Indirect Cost: ¥390,000) Fiscal Year 2011: ¥650,000 (Direct Cost: ¥500,000、Indirect Cost: ¥150,000) Fiscal Year 2010: ¥1,040,000 (Direct Cost: ¥800,000、Indirect Cost: ¥240,000)
Keywords	農産物流通 / 電子商取引 / インターネット通信販売 / 流通 / 農産物 / インターネット通販 / 農業法人
Research Abstract	This study discussed the current situation and possibility of e-commerce in selling agricultural products. In small agricultural corporation, e-commerce plays not a main sales channel but subservient channel, and positioned as a means of additional orders of the traditional mail order. In the introduction of farmers e-commerce, there are two issues, that is lack of labor force and knowledge about the Internet and PC.