研究開始時の研究の概要 |
The aim of this research is to gain a better understanding of the problem of overtourism, which is defined as a situation in which hosts or tourists feel that there are too many visitors and that the quality of life or the quality of the travel experience has deteriorated unacceptably. In particular, this project intends to explore the hosts’ side of the problem by measuring the social impacts of tourism on the residents of Kyoto, where locals have started to voice their concerns about the level of tourism.
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研究実績の概要 |
In a comprehensive 3.5-year research initiative, we examined various facets of tourism impact and management in Kyoto. Our study encompassed in-depth interviews and focus group sessions with residents, shedding light on local attitudes toward tourism. Furthermore, extensive surveys were conducted among Kyoto residents, paralleled in Malaga, Spain, offering a comparative analysis of overtourism's impact on wellbeing and paving the way for crowd dispersion strategies in both cities. Collaborating with students, we explored visitor experiences at Kyotographies International Photography Festival, emphasizing the festival's unique approach of utilizing multiple venues to divert tourist crowds to less frequented areas within Kyoto. Additionally, our research delved into the motivations of domestic tourists and assessed the potential of an online recommender system for destination marketing. Currently, we are rigorously analyzing the gathered data, aiming to drive innovative solutions and foster sustainable tourism practices in Kyoto. These insights promise valuable contributions to the tourism landscape, ensuring a harmonious balance between cultural preservation and visitor experience enhancement.
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