研究課題/領域番号 |
23K12570
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研究種目 |
若手研究
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配分区分 | 基金 |
審査区分 |
小区分07090:商学関連
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研究機関 | 愛知東邦大学 |
研究代表者 |
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研究期間 (年度) |
2023-04-01 – 2026-03-31
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研究課題ステータス |
交付 (2023年度)
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配分額 *注記 |
1,690千円 (直接経費: 1,300千円、間接経費: 390千円)
2025年度: 520千円 (直接経費: 400千円、間接経費: 120千円)
2024年度: 650千円 (直接経費: 500千円、間接経費: 150千円)
2023年度: 520千円 (直接経費: 400千円、間接経費: 120千円)
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キーワード | Retail / Dual Model / Emerging markets / Dynamic capabilities / Comparative study |
研究開始時の研究の概要 |
This study aims to explore and build the mechanism of a dual model retail in emerging markets. To attain this objective, we observe the development of the traditional Vietnamese wet markets from the 1990s and compare it with the development of Japanese shotengai from the 1970s.
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研究実績の概要 |
In the first year, we reviewed related research theories, built the theoretical framework, and conducted a preliminary investigation. We examined theories on retail evolution and studies about the coexistence of traditional and modern retail in emerging markets. Additionally, we incorporated theories of dynamic capabilities to create the research framework. We investigated the development process of Vietnam's retail sector and analyzed the characteristics of its modernization. Furthermore, we analyzed the role of the traditional retail format by observing and comparing it with modern retail systems operated by multinational enterprises in the Vietnamese market.
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現在までの達成度 (区分) |
現在までの達成度 (区分)
2: おおむね順調に進展している
理由
We are conducting research according to the established plan. The research results have been compiled and presented at domestic and international conferences. Important analyses have been written into dissertations and published in specialized journals.
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今後の研究の推進方策 |
In the second year, we conducted both quantitative and qualitative investigations for businesses operating in Vietnamese wet markets and Japanese shopping streets. We analyze the research results for each group separately and gather data for comparative analyses to be conducted in the following research year.
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