| 研究実績の概要 |
During this period, the project conducted since the beginning of the JSPS fellowship had a steady progress.
On a technical and pragmatic standpoint, we finished building a software able to collect metadata regarding VOD from the JustWatch platform, and were able to assess the reliability of this data. We know have access to exhaustive SVOD catalogs and we collect them weekly for 3 major global SVOD platforms (Netflix, Amazon Prime Video, and Disney+) in multiple countries.
We conducted a study in partnership with Shinji Oyama (Ritsumeikan Univ., Kyoto) and Yu-Kei Tse (International Christian Univ., Tokyo) to study the SVOD lansdcape in five major East Asian markets: Japan, South Korea, Taiwan, Hong Kong, and Singapore, using the data we collected.
We consolidated data for 6 months, studying them through every feature this data allowed us to (distribution by genre, length of time for which works are available, overlap between territories and between platforms) and combined the digital humanities nature of this project with media studies scholars to
Our findings, mostly revealing how those East Asian marketing have some sort of uniformity for those US-based global platforms, but with notable outliers (such as Japan, especially for Amazon) which shows what markets are the main focus for these platforms. Besides, creating such a technical frameworks could lead the way for more data science and digital humanities projects focusing on catalog data.
This research and its conclusions were submitted to the 'Asiascape: Digital Asia' journal in April 2024.
|
