2014 年度実施状況報告書

An analysis of tourist behavior under natural disaster: Model development and application

研究課題

研究課題/領域番号	26760026
研究機関	一般財団法人運輸政策研究機構運輸政策研究所
研究代表者	呉玲玲一般財団法人運輸政策研究機構運輸政策研究所, その他部局等, 研究員 (20707814)
研究期間 (年度)	2014-04-01 – 2016-03-31
キーワード	Tourist behavior / Natural disaster / Crisis management
研究実績の概要	In order to get a better understanding of tourist behavior under the occurrence of natural disaster, this study used the Great East Japan Earthquake as a case study and analyzed international tourists’ response after the earthquake. A web-based questionnaire survey was conducted in South Korea and China. By using the survey data, different aspects of tourist behavior have been analyzed, including tourists’ risk perception, behavior response, and their intention to visit Japan in the future.
現在までの達成度 (区分)	現在までの達成度 (区分) 2: おおむね順調に進展している理由 The analysis about tourist behavior under the occurrence of natural disaster has been completed according to the research schedule. The research results have been presented at several international conferences.
今後の研究の推進方策	The future research will try to link the analysis of tourist behavior into the framework of tourism crisis management and provide policy implication for future crisis management of tourism industry.