1998 Fiscal Year Final Research Report Summary
Survey researches of networking processes by environmental volunteer-groups.
| Project/Area Number |
08610117
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| Research Category |
Grant-in-Aid for Scientific Research (C)
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| Allocation Type | Single-year Grants |
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| Section | 一般 |
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| Research Field |
教育・社会系心理学
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| Research Institution | NAGOYA UNIVERSITY |
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Principal Investigator |
HIROSE Yukio Nagoya University, School of letters, Professor, 文学部, 教授 (10117921)
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| Project Period (FY) |
1996 – 1998
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| Keywords | Environmental volunteer-group / Networking / Recycling / Social dilemma |
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| Research Abstract |
The purpose of this study was to clarify networking processes by environmental volunteer groups and to understand their functions.
Main results were as follows.
We conducted the first survey research for investigating how residents change their evaluation of a new collection system of strict separation between recylable and non-recyclable materials. Main results were that residents had evaluated the social benefits of the new system positively through informational exposure, and then evaluated the personal costs of the system positively through their behavioral commitment.
The second survey researh was done for clarifying informational and normative influences of environmental volunteer groups on residents' recycling attitudes and behaviors. Main results were as follows. Personal media, such as interpersonal contacts with volunteer groups, influenced residents' recycling behaviors. Mass media only influenced their beliefs about recycling and environmental problems.
The third survey focused on volunteer members who participated in the environmental movement and clarified promoting factors of their commitment to the movement. The results indicate that group identification and subjective norm had a significant effects on volunteers' willingness to exert efforts. An analysis of social network revealed that concern for environmental issues among friends increased volunteers' commitment to the movement.
Our surveys clarified that networkings by environmental volunteer group are main determinants of both of residents' recycling behaviors and volunteers' commitment.
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