2004 Fiscal Year Final Research Report Summary
Study on Emergence of Business Strategies by Using Agent Based Simulations
| Project/Area Number |
15560346
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| Research Category |
Grant-in-Aid for Scientific Research (C)
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| Allocation Type | Single-year Grants |
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| Section | 一般 |
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| Research Field |
System engineering
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| Research Institution | Kobe University |
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Principal Investigator |
HATONO Itsuo Kobe University, Information Science and Technology Center, Professor, 学術情報基盤センター, 教授 (10208548)
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| Co-Investigator(Kenkyū-buntansha) |
TAMAKI Hisashi Kobe University, Faculty of Engineering, Associate Professor, 工学部, 助教授 (10227267)
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| Project Period (FY) |
2003 – 2004
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| Keywords | Agent based simulation / Emergence / Business strategies |
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| Research Abstract |
To cope with recent globalization of economy and diversified customers' request, enterprises have required to estimate the change of customers' preference immediately and draw up the effective business strategies in order to overcome the competitors in the market. However, it is not easy to predict the customer's and competitors' behavior, both of which are most important to determine the effective strategies. In the presence, many enterprises analyze the behavior of the customers by the conventional statistical methods and reflects the results to own strategies.
In this research, we try to realize a demand chain simulation system that can analyze and support to plan the business strategies based on the research on the biological manufacturing systems. As the first step of the research, we develop a prototype system of demand chain simulator for soft drink business through vending machines. The simulation results suggest that the simulation system can be applicable to the real market.
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Research Products
(13 results)
