2016 Fiscal Year Annual Research Report
Influence of changing social norms about being individualistic on people's value, emotional functioning, and well-being: From a cultural psychological perspective
| Project/Area Number |
15H06715
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| Research Institution | Nagoya University of Commerce & Business |
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Principal Investigator |
Park Joonha 名古屋商科大学, 経営学部, 助教 (00754300)
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| Project Period (FY) |
2015-08-28 – 2017-03-31
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| Keywords | cultural change / social norms / independence / well-being / Japanese / Koreans |
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| Outline of Annual Research Achievements |
Through this project, I found that possible effects of perceived social norms among individuals on their well-being. Industrialization and globalization in East Asia have influenced the people becoming more individualistic emphasizing independence and achievements of personal goals rather than sacrificing it for the sake of in-group harmony. However, it seems that independent Asians are less happier partly because they think the socially desirable values are contrasting to their individual orientation. Also, they tend to perceive that social values related to close relationships with others have been deemphasized compared to the past in this global society.
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| Research Progress Status |
28年度が最終年度であるため、記入しない。
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| Strategy for Future Research Activity |
28年度が最終年度であるため、記入しない。
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Research Products
(3 results)
