Influence of changing social norms about being individualistic on people's value, emotional functioning, and well-being: From a cultural psychological perspective

2016 Fiscal Year Final Research Report

• Project/Area Number: 15H06715
• Research Category: Grant-in-Aid for Research Activity Start-up
• Allocation Type: Single-year Grants
• Research Field: Social psychology
• Research Institution: Nagoya University of Commerce & Business
• Principal Investigator: Park Joonha 名古屋商科大学, 経営学部, 助教 (00754300)
• Project Period (FY): 2015-08-28 – 2017-03-31
• Keywords: Cultural change / Well-being / Individualism

Outline of Final Research Achievements

I presented several findings in studies of cultural change in S. Korea at an international conference (IACCP in July, in Nagoya) and effects of increasing social norms on Japanese well-being at a domestic conference (JSP in September, in Kansei Gakuin University). I also developed a couple of follow-up studies that examines (1) cultural change in interpersonal relationships or relational self among Koreans and (2) relationships between perceived social norms of in(ter)dependence and subjective well-being. However, for some technical issues in both studies, they are in the stage of data collection at present, so that I have to continue the projects in 2017.

Free Research Field

Cultural psychology, East Asians, Well-being