2011 Fiscal Year Final Research Report
The relationships between new product development activities and new product advantage in Korean and Chinese firms
Project/Area Number |
21402004
|
Research Category |
Grant-in-Aid for Scientific Research (B)
|
Allocation Type | Single-year Grants |
Section | 海外学術 |
Research Field |
Social systems engineering/Safety system
|
Research Institution | Tohoku University |
Principal Investigator |
NAGAHIRA Akio 東北大学, 大学院・工学研究科, 教授 (10323122)
|
Co-Investigator(Kenkyū-buntansha) |
ISHIDA Shuichi 立命館大学, 大学院・テクノロジーマネジメント研究科, 教授 (00326539)
|
Project Period (FY) |
2009 – 2011
|
Keywords | 韓国製造業 / 中国製造業 / 新製品開発 / イノベーションプロセス / ファジイフロントエンド / 市場の不確実性 / 技術の不確実性 / 初期新製品開発計画 |
Research Abstract |
The aim of this study is to reveal the impact of the fuzzy front end activities on new products success in Korean and Chinese firms. In order to gain insight into the fuzzy front end, we developed a conceptual model, and a structural equation modeling(SEM)was fitted to data from 293 NPD projects in Korean manufacturing firms and 30 Chinese manufacturing companies to test the proposed model. The key driver of Korean and Chinese NPD project success was the intensity of planning before development.
|